Piper Jaffray: 2010 The Year of Apple’s Mac

“Less than a week before Apple’s Q1 2010 earnings report, Piper Jaffray’s Gene Munster raised his Mac sales estimate Tuesday to 3.1 million from 2.9 million and his price target to $279 from $277,” Philip Elmer-DeWitt reports for Fortune.

“In a research note entitled “2010 Year of the Mac,” Munster cited NPD Group data for the past three months that show Mac sales up 26% year over year,” Elmer-DeWitt reports.

“Munster is not the only analyst anticipating a bump in Mac unit sales. Merrill Lynch’s Scott Craig raised his Mac estimate Tuesday to 3.2 million from 2.9 million. Last week, Credit Suisse’s Bill Shope raised his to 3.28 million from 3.02 million, while Morgan Keegan’s Travis McCourt upped his to 3.12 million from 2.88 million,” Elmer-DeWitt reports.

Read more in the full article here.


  1. When entire countries are screaming “STOP USING THAT MICROSOFT IE”, it would appear that things are about to change. Why stop at their “IE” problems. It is all through their product line.

    Once you go Mac you never go back!

  2. “Once you go Mac you never go back!”

    Not totally true. I have a neighbor who is a high-tech guy, and he refuses to buy an Apple product because of the bad experience he had during ‘The Dark Days’.

    He may be changing his tune. One of his clients just ordered a stack of Mac Book Pros, and he is really liking them.

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