“It’s been a year since Google released Android OS, the open-source smartphone operating system widely perceived as the most likely to overtake Apple’s iPhone in the long run,” Philip Elmer-DeWitt reports for Fortune.
“As it happens, Google this month also purchased AdMob, the world’s largest purveyor of mobile phone advertising. So this seemed as good a time as any to take a snapshot of the changing smartphone marketplace, as measured by ad requests to AdMob’s network,” Elmer-DeWitt reports.
“We reviewed a year’s worth of AdMob data — including the October numbers released Monday — and charted it on a graph [see full article],” Elmer-DeWitt reports. “There’s a bias in the data, since AdMob ads run better on iPhone OS and Android devices than on, say, Research in Motion (RIMM) BlackBerries. But the trends are clear.”
Full article here.