“After moving to a new building on the corner of 11th Street and New York Avenue, Google’s Washington office got a face lift that made it as hip and colorful as the company’s Silicon Valley headquarters. But Google’s top Washington lobbyist, Richard Whitt, won’t be spending much time amid the bouncy balls, LEGO bricks, and foosball tables this autumn. Come October, Whitt expects three times the usual number of meetings with members of Congress and Obama Administration officials. ‘Google and the others on our side will step up our advocacy,’ he says,” Olga Kharif reports for BusinessWeek.

“Why the flurry of activity? Whitt is gearing up for what’s likely to be the biggest telecom regulatory fight in more than a decade: prying open the nation’s $200 billion wireless networks to a broader range of handsets and software-based tools, games, and entertainment. On one side are such tech companies as Google, Amazon.com (, and Skype, which want to ensure that their services are as widely available as possible on the gamut of wireless devices,” Kharif reports.

“Lining up against them are communications providers, including AT&T and Verizon Wireless, which oppose regulations that might constrain how they set prices, run expensive networks, and help design devices,” Kharif reports. “‘Virtually everyone has a stake in this,’ says Darrell West, a vice-president at the Brookings Institution, a Washington think tank. ‘This will be the mother of all political battles.'”

Full article here.