Apple turns spotlight on notebooks at special media event next Tuesday, Oct 14

It’s official!

Apple has emailed an invitation to media outlets for a special event to be held in Apple’s Town Hall on the company’s Cupertino campus on Tuesday, October 14th at 10am PDT/ 1pm EDT.

Unlike past invitations, there is little ambiguity in the image. It’s Mac notebook time, folks!

MacDailyNews Note: Congrats to the 54% who answered “yes” to our poll yesterday, “Will Apple debut new Mac notebooks before Halloween?” You were right! (21% voted “no,” 25% voted “don’t know.”)

72 Comments

  1. “What’s with all the nonsense about timing? The suburban white people who will buy these MacBooks aren’t feeling any economic crunch. They can’t wait to toss the notebook they bought last year in order to get the new one. “

    Aren’t there better places to promote racism?

  2. ‘The invite itself suggests a trackpad innovation. You can see the inner rectangle that’s about the same shape/size.’

    The trackpad thing might be true, but the invide looks like a MB cover over a black background…….

    Gotta go, I think I see a dragon in the clouds….

  3. Angelus:

    Cupertino is quite close to SF. If yoj’re renting a car, you could easily drive there. Little good will it do for you, though, unless you have been invited and are a member of some media outlet.

  4. @ R2:

    What a moronic thing to say. I know plenty of suburbanites who are white, black, latino and asian who are experiencing a lot of financial trouble, some of whom are close to or have lost their home.

    Take your ignorant, racist BS and shove it up your *ss.

  5. So much for the know-it-alls who said that Apple never announces a media event less than a week in advance. It must be weird to go through life always looking in the rear-view mirror.

  6. So it’s either new laptops next Tuesday or alien spaceships are going to appear over Alabama.
    I know the aliens will show up because a lady on YouTube said they would, so that settles it.

  7. bizlaw:

    R2 was being sarcastic. You haven’t realised this, but you actually agree with him completely.

    His point was that the economic downturn will hurt a lot of suburban people, who aren’t necessarily white, or very affluent, and it will be difficult to sell these new MacBooks to them.

    I say not really. I don’t think Apple’s target market will feel the crunch as badly as the average population. We’ll know for sure in about ten days, when they announce guidance for the next quarter.

  8. @R2
    What’s with all the nonsense about timing? The suburban white people who will buy these MacBooks aren’t feeling any economic crunch. They can’t wait to toss the notebook they bought last year in order to get the new one.

    You can’t be at Starbucks typing on the last generation MacBook. It’s a faux pas.

    Il ove this! i want to have it put on a plaque and hung on the wall!

  9. Will they also release iLife ’09? iLife ’08 was released in the same setting last year. Also, why hold an event if it’s just a laptop redesign/spec bump. Nothing to really show off….

    …unless there’s One More Thing.

  10. Fan-friggin’-tastic! This is news we can use.

    So, who’s keeping track? When was the last new Mac computer model – notebook or otherwise – introduced? I’m thinking it’s been quite awhile now…

  11. I’m fascinated.

    Please tell us.

    Are you a Republican or a Democrat?

    I’d guess, with your hatred of the ‘haves’, that you’d be a Democrat, but then, there are a lot of rich Democrats.

    Please tell us.

  12. It appears the “haves” and “have-nots” now refers (at least on MDN) to a sense of humor, as in some have not got one and take a throw-away sarcastic comment and try to create a flame war out of it.

    It may not have been the funniest thing ever written, but really… smile you have-nots! Life’s too short!

  13. I, for one, voted ‘no’.

    Apple usually refreshes laptops (yeah, i know, usually just the Macbooks) before the back-to-school season, so color me surprised about this one. I suppose they wanted to definitely get these done before Christmas though.

    Now I know what I’ll be asking Santa to bring. ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

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