AT&T announces Apple iPhone 3G pricing, sales begin 8am local, July 11; sans contract $400 extra

AT&T Inc. today announced iPhone 3G pricing for new and existing AT&T customers, several voice and data plans, and tips on how to be “iReady” when iPhone 3G goes on sale at AT&T retail stores at 8am local time on Friday, July 11.

“We can’t wait to offer iPhone 3G to our customers, and we want to make sure the buying process is as easy as possible,” said Ralph de la Vega, president and CEO of AT&T’s wireless unit, in the press release. “Considering all the great new features of iPhone 3G, we think our pricing and monthly plans present a tremendous value for consumers and businesses alike.”

Pricing and Eligibility

AT&T is helping customers prepare for their iPhone 3G purchase by posting “Get iReady” tips and frequently asked questions at The site also will include a link for customers to check their upgrade eligibility and other wireless account information.

iPhone 3G will be available for US$199 for the 8GB model and $299 for the 16GB model. These prices require two-year contracts and are available to the following customers:

• iPhone customers who purchased before July 11
• Customers activating a new line with AT&T
• Current AT&T customers who are eligible, at the time of purchase, for an upgrade discount

Existing AT&T customers who are not currently eligible for an upgrade discount can purchase iPhone 3G for $399 for the 8GB model or $499 for the 16GB model. Both options require a new two-year service agreement. In the future, AT&T will offer a no-contract-required option for $599 (8GB) or $699 (16GB).

Current customers may also choose to wait until they become eligible for an upgrade discount. Eligibility is generally determined by amount of time remaining on a current contract and payment history.

Current AT&T customers who are upgrading to iPhone 3G will pay an $18 upgrade fee and new AT&T customers will pay the standard $36 activation fee.

Voice, Data and Text Messaging Plans

iPhone 3G customers can choose from four individual AT&T Nation plans, which bundle voice and unlimited data (e-mail and Web browsing).

• AT&T Nation Unlimited: Includes unlimited Anytime Minutes for $129.99 a month.
• AT&T Nation 1350: Includes 1350 Anytime Minutes and unlimited Night & Weekend Minutes for $109.99 a month.
• AT&T Nation 900: Includes 900 Anytime Minutes and unlimited Night & Weekend Minutes for $89.99 a month.
• AT&T Nation 450: Includes 450 Anytime Minutes and 5,000 Night & Weekend Minutes for $69.99 a month.

All AT&T Nation and AT&T FamilyTalk plans for iPhone 3G include nationwide long distance and roaming, Visual Voicemail, Rollover, unlimited Mobile to Mobile calling, Call Forwarding, Call Waiting, Three-Way Calling and Caller ID.

AT&T will offer FamilyTalk plans, with bundled voice and unlimited data, starting as low as $129.99 a month for two iPhone 3G lines. Up to three additional iPhone lines can be added for $39.99 each.

Unlimited text messaging can be added for an additional $20 ($30 for FamilyTalk plans of up to five lines); $15 (1,500 messages), or $5 (200 messages).

iPhone for Business

Business customers interested in iPhone 3G should contact an AT&T business sales representative or review their account information online to determine their eligibility for upgrade pricing. Corporate e-mail and other business applications require the Enterprise Data Plan for iPhone, which is $45 a month and bundled with an eligible voice plan. Small business customers may qualify for AT&T BusinessTalk, the industry’s only shared plan specifically for small businesses. Additional details on iPhone business offerings are available at

iPhone 2.0 Software

All iPhone customers will benefit from the iPhone 2.0 software, which will be pre-loaded on all iPhone 3Gs and available as a free download for current iPhone customers. The new software will include numerous enhancements, such as business-class e-mail access via Microsoft Exchange ActiveSync; the iPhone Software Development Kit (SDK), which allows a business to easily create applications customized to its needs; and the App Store, which offers a wide-range of applications — from games to business, education to entertainment and productivity to social networking. For example, AT&T has developed YELLOWPAGES.COM Mobile for iPhone, which takes local mobile search to a new level by allowing users to discover businesses and local events based on their popularity among other iPhone users, get directions and access business reviews.


  1. In the future, AT&T;will offer a no-contract-required option for $599 (8GB) or $699 (16GB).

    Does this mean that Apple will too?? and that they’ll be unlockable so i don’t have to use AT&T;???

  2. AT&T;’s greed will kill iPhone.
    Did you noticed that SMS is not included?
    That makes the plan $15 dollars more expensive, $560 over the period of 2 years.
    On the other hand, fsck SMS, I use 1-2 a month

  3. Well, hopefully Apple stores will start selling at 8am as well. This will make the req’d in-store activation be able to spread out over the entire day.

    Oh, and now I won’t have to lose an entire day waiting in line like last year.

  4. Dumb question who are you going to use? GSM coverage is only provided by t-mobile and AT&T;sprint and verizon use two separate versions of CDMA tech and it isn’t compatible with the iPhone.

    Overall it isn’t bad news

  5. The extra $5/month to get the 200 text messages is B.S. That was the great thing about the iPhone is that new people to smart phones and texting or casual users…combined with the way iPhone does it like iChat…didn’t have to worry about a bit of usage. It does bring the iPhone plan in line with other plans. Of course, if you send/receive less than 50 in a month, you’re better off without the plan. That sounds like Rogers in Canada logic.

    I need the 1500 messages plan anyway, so I have to pay regardless, but for the casual/new user, this is a bit of a bummer. No free lunch.

    Maybe 3G text msg’s arrive faster. ha ha ” width=”19″ height=”19″ alt=”grin” style=”border:0;” />

  6. @Rob

    You think AT&T;’s greed is going to kill the iPhone.

    Try again.

    Check out the plans that Rogers is offering for the iPhone up here in Canada. Not a single one includes unlimited data. Also not a single one includes caller ID or any of that good stuff that is another $15 add on. Also If you’re heavy into texting you will want to add a texting plan I think for another $10. Also not to mention the BS fees that Canadian mobile carriers tack on every month: $6.95 system access fee and $0.50 911 fee.

    So your Cheapest Rogers Plan at $60 a month which includes 400MB of data and 150 weekday minutes with unlimited evenings and weekends and 75 BONUS sent texts a month suddenly turns into a $92.45 a month plan PLUS 5% GST that the canadian government adds on in federal tax.

    Canada is killing the iPhone not AT&T;

  7. a question for those in the know: i have next to no use for a phone (cell-free for 6 years now) but i would like a nice big screen to watch movies on at the gym. if i buy someone’s old iPhone can i get a pay as you go plan for it? Do i have to unlock it to do that or can i do that through AT&T;? Will the phone be bricked when it comes to me, if i buy it used?

  8. Man, that text messaging thing sucks. SMS has got to be _the_ biggest rip-off in modern day service: a couple of bytes (bytes, not kb!) and you pay exorbitant sums for it?! And you have to pay for incoming text messages too–which, btw, you have no control over receiving?!
    Just outrageous….

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