Apple has begun airing two new ads in their “Get a Mac” campaign which features Justin Long as the “Mac” and John Hodgman as “PC.”
In “Pep Rally,” PC’s bright idea is to hold a pep rally to promote himself, as Macs are now “selling in record numbers” and “the #1 notebook on college campuses,” but his plan backfires, as usual. No “genius,” he; shoddy OS, after all. In the end, the cheerleaders that PC has carted in for his “Pep Rally” chant, “Mac’s number one! Mac’s number one! PC’s number two! PC’s number two!”
Apple’s “Get a Mac” ad: “Pep Rally”
Direct link to video via YouTube here.
In “Group,” Hodgman’s “PC” attends a “PCs Living with Vista” meeting, in the style of Alcoholics Anonymous, where a group of dorky PCs — amalgams of every IT guy (MCSEs, no doubt) we’ve ever met — get together to bemoan their self-imposed fate. “Mac” tells “PC” that he’s proud of PC for attending and stands by witnessing the group’s meeting as bemused as ever about why these people continue to repeatedly inflict such needless suffering upon themselves.
Apple “Get a Mac” ad: Group
Direct link to video via YouTube here.
See the ads in a choice of qualities and sizes via Apple.com here.
MacDailyNews Take: Windows. It’s like hitting yourself in the face with a hammer every hour, on the hour, because you’ve convinced yourself that’s just how it has to be. It doesn’t. Get a Mac.
PeeCee’s number 2. That was B..E..A..U..tiful. I split my sides with laughter. And the cheerleaders were fun to watch, too.
I don’t usually care much for the Mac commercials because I don’t much care whether Macs are better than PCs. I’m a MacBook Pro user and run Windows in BootCamp, so I know that my Mac does both and that’s good enough. If these commercials help boost the stock price higher, then that’s good for all concerned.
Saw them both last night. I like the group one better.
just my $0.02
@MDN Take: It’s not just Windows. I have so many reasons to hit myself in the face every hour. What? I have to make another budget spreadsheet! Awwww…
Great succinct take from MDN!
I know it kills the Mac bashers to admit it, but Apple’s “Get a Mac” advertising campaign has to be one of the most successful in recent history. Both of these guys are friggin’ icons now.
In ad #2, is that David Cross as suit #4?
This improves the horrible Flash videos – if there is a QT replacement.
http://www.joeyhagedorn.com/2008/04/16/youtube-in-mp4-via-quicktime-plugin
Third one was added-“Sad Song”
I much prefer this one:
Wouldn’t have a Mac if I was paid to take one