Apple iPhone SDK downloads surpass 100,000 in first four days

Apple today announced that more than 100,000 iPhone developers have downloaded the beta iPhone Software Development Kit (SDK) in the first four days since its launch on March 6. The iPhone SDK provides developers with the same rich set of Application Programming Interfaces (APIs) and tools that Apple uses to create its native applications for iPhone and iPod touch.

“Developer reaction to the iPhone SDK has been incredible with more than 100,000 downloads in the first four days,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing, in the press release. “Also, over one million people have watched the launch video on, further demonstrating the incredible interest developers have in creating applications for the iPhone.”

Apple also previewed the new App Store, a breakthrough way for developers to wirelessly deliver their applications to every iPhone and iPod touch user. Developers set the price for their applications—including free—and retain 70 percent of all sales revenues.

Leading developers such as AOL, Electronic Arts, Epocrates, and Sega have already demonstrated amazing applications using the SDK, and developer response continues to be phenomenal with more developers embracing the platform.

“The iPhone SDK gives us the tools we need to create powerful iPhone applications and is an important part of our overall mobile strategy,” said Rick Jensen, senior vice president, Small Business Group at Intuit, in the press release. “We’re excited that the iPhone expands the ways our customers can solve key financial tasks wherever they might be.”

“We’re very excited about Apple’s new SDK and reaching every iPhone user through the new App Store,” said Scott Rubin, vice president, Sales and Marketing, Namco Networks, in the press release. “We can’t wait to show off great new versions of arcade classics like PAC-MAN and Galaga that use the revolutionary features of the iPhone and iPod touch.”

“Apple’s tools have provided our development team the flexibility to make the SuitePhone application richer and deeper,” said Luke Braud, vice president, Software Development, NetSuite, in the press release. “NetSuite is excited at the opportunity to give every iPhone customer access to their critical business data anytime, anywhere.”

“Apple’s become an important mobile game platform with the iPhone SDK,” said Jason Kapalka, co-founder and Chief Creative Officer, PopCap, in the press release. “The new SDK gives us the tools to innovate and reinvent games like Bejeweled, Zuma and Peggle. With the new App Store we can reach every iPhone and iPod touch user on the planet.”

“Seventy percent of the retail price is hands-down the best deal out there in mobile. It’s simple and motivating for developers,” said Wayne B. Yurtin, president and CEO, Rocket Mobile, Inc., in the press release. “We can’t wait to get our first iPhone applications on the revolutionary App Store.”

“Six Apart pioneered the mobile blogging experience with an iPhone-optimized blog service,” said Chris Alden, CEO, Six Apart, in the press release. “We’re taking it to the next level with our native iPhone application for TypePad that’s already in development.”

“The iPhone is the mobile platform game developers have been dreaming of,” said Scott Zerby, vice president, THQ Wireless, in the press release. “We’re looking at how we can use the iPhone’s innovative user interface to create new game experiences for our big brand entertainment partners that consumers love.”

The free beta iPhone SDK is available immediately worldwide and can be downloaded at The iPhone Developer Program will initially be available in the US and will expand to other countries in the coming months. A QuickTime video of the iPhone roadmap event is available to view at



  1. MDN, there will NOT be a bloodbath as long as Apple insists on this one-carrier-per-country policy.

    iPhone is an amazing product but what good will that do when its not available to me, a hacked version does not count, Apple should make it available to everybody in a reasonable timeframe.

    I dont want Steves pity when he decides to bring me the iPhone in year(s) after it’s initial launch..if he is that greedy then thanks but no thanks.

  2. Keiserzoooze, don’t forget that Verizon and other carriers did not agree on Apple’s proposal and therefore, if you happen to have your phone / plan / contract with one of these carriers, complain with them, not with Apple….
    Do a search on Verizon and why they said no to this phone, might enlighten your mind a bit.

  3. It’s as if people are married to their carrier… it’s not that difficult to change!

    …Unless you live in a gaping AT&T;hole, in which case… move ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

  4. @ keiserzoooze:

    What Chris said.

    Apple has one obligation: make money for its shareholders. If it feels this is currently the best way to do it, then this is what they need to do. Apple has no obligation to change its business plan to suit you or anybody else.

    In turn, you have one obligation: make the best decision for you. If the best decision for you is also the best situation for Apple, then you do business together. If it’s not, then you go your separate ways until you can enter into a mutually beneficial agreement.

  5. Who the eff really cares who the carrier is?

    I don’t

    Prices are similar, AT&T;coverage is as good as Verizon’s, and both the Customer service depts. are spotty (some ok some not)

    All the others are just also ran’s at this point (sprint???, nextel???, puuuhlease!)

  6. @keiserzoooze

    You might want ot keep in mind the exclusive deal was incentive for the carrier to let Apple have full control over the phone design and the carrier had to totally redo their voice mail system. Not something you want to sink money into when all the other handsets can’t take advantage of the visual voicemail.

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