Apple today unveiled MacBook Air, the world’s thinnest notebook. MacBook Air measures an unprecedented 0.16-inches at its thinnest point, while its maximum height of 0.76 inches is less than the thinnest point on competing notebooks. MacBook Air has a stunning 13.3-inch LED-backlit widescreen display, a full-size and backlit keyboard, a built-in iSight video camera for video conferencing, and a spacious trackpad with multi-touch gesture support so users can pinch, rotate and swipe. MacBook Air is powered by a 1.6 GHz or 1.8 GHz Intel Core 2 Duo processor with 4MB L2 cache, and includes as standard features 2GB of memory, an 80GB 1.8-inch hard drive, and the latest 802.11n Wi-Fi technology and Bluetooth 2.1.
MacBook Air has a vibrant 13.3-inch LED-backlit glossy widescreen display that is energy efficient, and its spacious trackpad offers multi-touch gesture support for pinch, rotate and swipe, making it more intuitive than ever to browse and rotate photos or zoom into web pages in Safari. MacBook Air features a full-size keyboard design in a sleek and durable aluminum enclosure. The backlit keyboard makes it ideal for dimly lit environments such as airplanes, studios or conference halls, and a built-in ambient light sensor automatically adjusts the brightness of the keys as well as the display brightness for optimal visibility.
MacBook Air delivers up to five hours of battery life for wireless productivity and includes AirPort Extreme 802.11n Wi-Fi networking, which delivers up to five times the performance and twice the range of 802.11g. Apple’s Migration Assistant software now enables users to quickly transfer files, applications and preferences from your old Mac to MacBook Air right over your wireless network.
How thin is MacBook Air? Apple’s new 30-second TV commercial shows just how ultra-thin it really is:
Direct link via YouTube: http://www.youtube.com/watch?v=TLb7EVF6-Jc
MacDailyNews Note: The music in the ad is “New Soul” (Single) by Yael Naim.
Apple’s MacBook Air guided tour (7:26):
Direct link via YouTube: http://www.youtube.com/watch?v=Ml1j59smdcM
See Apple’s new MacBook Air here.
Who is that singing?
The stack of $20 bills required for this skinny thing is thicker.
And much more so if you want a real drive.
No thanks.
This ad is about as thin as the machine! Wow! Simplicity itself.
Steve doesn’t care what you think about the price. He knows the market for this isn’t big – that’s not the point dunderheads.
“Thinest on the planet.” That’s what this is and nothing more. Obsessive arrogance results in these kinds of ‘great products’.
mos def, it’s getting funky now!
http://ThunkDifferent.com
Sweeeeeet!!!!!!!
Hope the swipe feature appears on my macbook. Hate clicking the back button while web surfing.
Niche,
I think it’s great –perfect for what I need a laptop for. Nothing to do with “obsessive arrogance.” I’ll be buying one.
Peace out
Very very nice piece of engineering. I can’t wait to get one. The fit and finish is above and beyond the DELLs, HP and Sony. The way Apple incorporates the iSight camera, mic and indicator light is thought out with quality of finish in mind. Even the power plug and the ports. Amazing how they really thought out the product designs. No wimpy processor here and right of the bat, 2 gb or RAM. Apple really teaches when it comes to design engineering.
I think the thing is absolutely amazing, I’ll be buying one.
The song is “New Soul” by Yael Naim. It’s on the iTS.
Where exactly do I put the firewire cable for transferring my user accounts using firewire target mode??
I think the term obsessive arrogance was a complement, as only such OA can drive a team to create such nock out products time after time.
This product is about Apple signifying that they ‘own’ the laptop market, in terms of both design and innovation. It will also make a shed load of cash, and it is obviously a design cue for future macbook/pro styling.
It looks like the ‘halo’ effect is here for a while yet, god i knew our day would come. Even my IT guy nephew has capitulated and bought an iphone
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@ Marto Varot
The same place you put your floppy.
It works over Airport.
Watch the keynote.
Beautiful appearance, impressive enigineering effort, nice features. However, PRICEY just to shave off 3/8 inches of thickness and 2 lbs. I’m amazed they even ever so slightly increased the footprint (length & width) over the Macbook.
I’d take a maxed out Macbook for the money, 2.2gig processor, 4 gig ram, dvd burner, and far larger hard drive.
If I had money to burn, I’d get an M.B.air.
I want that
While an incredible piece of engineering (typical Apple), this unit isn’t right for all. For those not opting for the (very) expensive solid date disk, this will be the slowest Mac around (1.6 or 1.8 GHz CPU and 4200 RPM drive). No firewire, no optical, still only one year warranty.
Personally, I’m willing to carry an extra two pounds, as in the MBP, in order to get a faster CPU and disk, bigger screen, and optical. I’ll save weight by using a minimalist bag, and loading my power supply and cable in my travel bag.
But for those who wanted, and are willing to pay the fare for, an ultra-lite Mac, the Air is very sweet.
Gotta love the pop psych idiots who think they know the “inner workings” of Steve Jobs character.
Its simple. This laptop is ahead of its time, and what happens then is that most humans are too narcissistic to realize it. Open your eyes. This laptop is AWESOME. It’s not a pro machine, it’s a machine for your digital life – Internet, Photography, Music, etc. etc. and nothing else comes close for managing that on the go.
Every traveling news reporter will want one.
This product is clearly for the ladies. Research has probably shown Apple that it has a healthy female market in the student sector but poor in the 30+’s. Ding-dong… this product – with its slim lines and gentle curves – has a specific market focus and that’s why Apple brought in the Avon lady. Women hold positions of power and authority in business these days and if they become Apple ‘fangurlz’ through the elegance and femininity of targeted Apple products… the big enterprise kit might start following it into corporations.
This is a lady-killer boys… stick with your MacBookPros.
I have no need for one of these, but I’m sure others do. This would be nice as a second or third Mac for people who travel and need something light and compact. Less than an inch thick and three pounds! That’s mighty sweet.
tz – your post makes no sense. If you had the money you would get an air, but if not then a macbook? Do you even know what you want?
A Macbook Air is underpowered and overpriced yet it is PERFECT for its target audience. Most people do there heavy lifting on a desktop but would like to check email, work on photos and such while away from there desk.
The Macbook Air is NOT competing against the Macbook, its competing against the iPhone/iPodTouch.
{turns around, walks back out of thread}
“Less than an inch thick and three pounds! That’s mighty sweet.”
That could be the strangest tag line for a porn movie ever.
“Less than an inch thick and three pounds! That’s mighty sweet.”
I did NOT catch that. I must be getting old. OK, older. That’s sad.
And Ampar, yer a pervert. But a funny one.