Microsoft vs. Google: Apple wins

“Microsoft was originally supposed to be broken up into pieces after it was branded a monopoly by a federal judge in November 1999. But Bill Gates won a reprieve in November 2001, after an appeals court rejected the breakup and Microsoft agreed to a settlement. Rather than busting up Microsoft, the deal blocks Microsoft from hindering rivals who would build applications that run on Windows–and Jobs has been using that ruling to turn Apple into a Windows software powerhouse ever since,” Brian Caulfield writes for Forbes.

“For starters, Apple can now do all sorts of things with its operating system that are off-limits for Microsoft. In January 2001, it introduced Apple iTunes, software for buying and managing multimedia content that is now baked into every Apple. In January 2003, it introduced a browser, dubbed Safari. In 2005, Apple released a version of its OS X operating system with a slick, built-in search feature dubbed Spotlight,” Caulfield writes.

“Better still, from Apple’s point of view, Microsoft has to keep its doors wide open to whatever Apple product Jobs cares to give away. That’s helped Apple’s iTunes software crush Microsoft’s alternative among users of the Windows operating system. ‘It’s like giving a glass of ice water to somebody in hell,’ quipped Jobs at this month’s D: All Things Digital conference in Carlsbad, Calif.,” Caulfield writes.

“Meanwhile, lawyers for Google and every other potential Microsoft target keep Gates in check. Microsoft crushed upstart browser company Netscape in the late 1990s by building a free Web browser into its ubiquitous operating system. Google is determined not to let Microsoft do the same to it by building Internet search into Windows,” Caulfield writes.

“For Apple, the endgame, of course, is selling more hardware, not dislodging Microsoft as a software monopoly. The trouble for Microsoft, of course, is that Apple can just keep giving away the software, because that’s not where it makes all its money. Meanwhile, since the 2001 deal, Microsoft’s shares are down more than 3%,” Caulfield writes. “Maybe Microsoft would have been better off breaking itself up.”

Full article here.

[Thanks to MacDailyNews Reader “Michael” for the heads up.]

26 Comments

  1. I like not using any microsoft product

    it makes me feel good

    Apple seems to be more than just a little better

    Apple products are way way better

    It is only 100 billion dollar IT world that does not want lunch to change

    Apple is a better company period

  2. M$ is thrashing everything in its path in its death throes as top Dog. If only they accepted the inevitability of their situation and changed tack as did Apple, the consumer would have been the winner!

    Feel sorry for those who have yet to see the light!

    Enjoy the light, if you do see it!!:-)

  3. The worst thing that could’ve happened to Apple would’ve been a true break-up of Microsoft. Vista wouldn’t suck if Microsoft Pacific were competing against Microsoft Atlantic to deliver decent operating system.

    Instead Microsoft is just working to burn through shareholder money by hiring ever more and incompetent employees.

  4. “For starters, Apple can now do all sorts of things with its operating system that are off-limits for Microsoft. In January 2001, it introduced Apple iTunes, software for buying and managing multimedia content that is now baked into every Apple. In January 2003, it introduced a browser, dubbed Safari. In 2005, Apple released a version of its OS X operating system with a slick, built-in search feature dubbed Spotlight,” Caulfield writes.
    ———————

    The context here is ALL WRONG. Search, browsers and onboard media players are NOT off limits for M$. Unremovable, forced-used search, browsers and onboard media ARE off limits for M$. iTunes, Spotlight, and Safari are NONE of these things.

  5. The premise of this man’s article is flawed. M$ did not get int trouble for offering browsers with it’s OS. It got in trouble for not allowing the browser to be disconnected from it’s OS and locking out competition. It got in trouble for using the OS as a means of keeping Windoze users from using anything other than M$ products. I can definitely use 3rd party software on my Mac without losing features of the OS. Apple is not shoving an IP service down my throat each time I start OS X. This is the B$ ignorance that drives the pro M$ media.

    Just my $0.02

  6. Apple is a solutions company, or a design company, it is not a hardware company. It subcontracts manufacture of hardware products that it designs to others. In fact Apple is more of a retailer than manufacturer but the largest category that differentiates it’s products is software.

    I can’t understand in simple terms why Microsoft wasn’t broken up, it would have generated more ‘shareholder value’ as two companies than as one. Unless of course there is a greater end-game than shareholder value, control of information, never underestimate the bankers. For the time being that buck has passed to Google (and Yahoo).

    When Forbes disses Microsoft you really know that the game has changed.

  7. “I like not using any microsoft product

    it makes me feel good

    Apple seems to be more than just a little better

    Apple products are way way better

    It is only 100 billion dollar IT world that does not want lunch to change

    Apple is a better company period”

    you wish! what about every time you withdraw money from an atm, among other day to day activities ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />

  8. “Apple is a solutions company, or a design company, it is not a hardware company.”

    Apple derives the VAST majority of its revenues from the sales of computer hardware. Thus they indeed ARE a hardware company.

    By your logic, most American companies would be called importers, instead of being called by the kind of goods and services they provide.

    Yeah Apple does provide solutions and great design, which really to be honest are pretty much saying the same thing, but they do sell hardware. They are a hardware company and that does give them an advantage over software only companies.

  9. The way Apple is going, it\’s priming itself for a forced breakup!

    Mac OS X for Apple hardware only.

    iTunes to manage iPods and iPhones only.

    iTunes account demanded to use iPhone.

    ACC DRM for iPods only

    Safari only (now for Windows) to do WTF? with iPhone widgets?

    WOW, talk about closed.

  10. Upstart?? Netscape? This guy loses all credibility wiith that statement. Netscape was the direct descendant of Mosaic, which was the FIST effin browser out there. MS was late to the game and leveraged its monopoly to take over and win the first browser war.

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