Adobe unveils Creative Suite 3 Design Premium

Apple StoreAdobe Systems Incorporated today announced the all-new Adobe Creative Suite 3 Design Premium, a creative toolkit for print, web, interactive and mobile design. Loaded with innovative new features, Adobe Creative Suite 3 Design Premium software integrates groundbreaking new releases of Adobe InDesign CS3, Adobe Photoshop CS3 Extended, Adobe Illustrator CS3, Adobe Flash CS3 Professional, and Adobe Dreamweaver CS3. Adobe Acrobat 8 Professional is also included as a key component of Design Premium. Additionally, Adobe announced Adobe Creative Suite 3 Design Standard software for designers and print service providers focused on professional design and print production.

Adobe Creative Suite Design editions will be available as Universal applications for both PowerPC and Intel-based Macs. The software has been optimized to deliver outstanding performance on the latest Macintosh hardware.

Adobe Creative Suite 3 Design Premium combines tools for page layout, image editing, illustration, and Adobe PDF workflows with newly integrated components for creating publications, websites, rich interactive experiences, and engaging mobile content—all in one highly efficient work environment. Dozens of new and enhanced features in InDesign CS3 make it easier and faster to handle repetitive layout tasks. Adobe says that the new Live Color feature in Illustrator CS3 enables designers to experiment with, save, and apply combinations of colors quickly and intuitively. Daily image editing tasks such as selecting image areas, compositing images, and applying filters are faster and more flexible with Photoshop CS3 Extended.

New integration of Flash CS3 Professional means designers and developers can import native Photoshop and Illustrator files into projects created with Flash with full fidelity, saving time and producing higher quality results compared to previous workflows. In addition, Dreamweaver CS3 automatically optimizes for the web when designers copy and paste Photoshop files into web layouts. Designers can also repurpose print content for the web by exporting InDesign selections or documents as XHTML files and then opening them in Dreamweaver to jumpstart a web design.

The Adobe Creative Suite product line and brand has now been expanded to include Adobe Creative Suite Design editions, Adobe Creative Suite Web editions and Adobe Creative Suite Production Premium. The all-encompassing Adobe Creative Suite Master Collection incorporates 12 new Adobe creative applications in a single box. New to the Adobe Creative Suite 3 family, Adobe Device Central CS3 is designed for those who develop content for mobile handsets. An updated version of Adobe Bridge CS3, the hub of Adobe Creative Suite, provides instant access to Version Cue CS3 and an expanded Adobe Stock Photos service. To celebrate the unveiling of the Adobe Creative Suite 3 family, Adobe will offer viewing of the launch event via webcast on March 27 at 3:30 p.m. EDT. To attend the webcast, visit:

Adobe Creative Suite 3 Design Premium and Design Standard will begin shipping in April 2007 to customers in the United States and Canada, and will be available through Adobe Authorized Resellers and the Adobe Store. Estimated street price for the Adobe Creative Suite 3 Design Premium edition is US$1799 and US$1199 for Creative Suite 3 Design Standard edition. There are numerous upgrade paths available for Adobe customers. For more detailed information about features, upgrade policies, pricing, and international versions, visit:

Related articles:
Adobe debuts Creative Suite 3 product line – March 27, 2007
Adobe debuts Creative Suite 3 Web Premium – March 27, 2007
Adobe unveils Creative Suite 3 Production Premium – March 27, 2007
Adobe announces two editions of Photoshop CS3, to ship in April 2007 – March 27, 2007
Adobe introduces InDesign CS3 – March 27, 2007
Adobe announces Adobe Device Central for Creative Suite 3 – March 27, 2007


  1. Oops! They forgot to announce CS3 editions for midgets and left-handers!

    Seriously, are they taking a page from the Vista marketing plan? I shouldn’t need a spreadsheet and a Ouija board to navigate what used to be a simple software upgrade.


  2. “Invitation from Adobe” web page that says:

    “On March 27, 2007, at 3:30 p.m. Eastern time, Adobe Systems will host a webcast of the official launch of Adobe® Creative Suite® 3, live from New York City. To participate, bookmark this page and join us back here on March 27.”

    It’s 4:05 now and NOTHING is playing. Typical Adobe. I’ve hit the refresh every few minutes.

    Anyone else get this or did anyone actually get a webcast?
    Their webcast must have been tested in the same manner they test their updates.

  3. This “launch” is very Microsoftian. Bad demo, lousy speakers. I hope the products are better than this launch fiasco.

    If that was Steve, heads would be rolling somewhere!!!

  4. Now they’re having some serious technical issues and had to take a 5 minute break to fix it? Oh man, what a crappy presentation! Funny how everything was working fine when they were using the Mac, but when they switched to the PC running Vista, everything went haywire! Coincidence? I don’t think so!

    And what’s up with the guy who basically acting as MC? Every time one of the people giving the actual demos tries to show something cool, he shoots them down and tells them to move on to something else. Not cool.

    As bad as this presentation is, it looks like there are some nice new features. When does it go on sale?

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