Apple’s 5G video-capable iPod sales ahead of expectations, outsells popular iPod nano in some cases

“Sales of Apple Computer’s new fifth-generation video iPod are coming in ahead of expectations, and in some cases appear to be outselling the very popular iPod nano, says one Wall Street analyst,” AppleInsider reports. “In a research note released to clients on Thursday, American Technology Research analyst Shaw Wu said recent proprietary checks with industry and channel sources show sales of the video iPod to be stronger than expected. ‘In some cases, in Apple’s own channels, including its physical stores and online store, we believe video iPods are surprisingly outselling even the very popular iPod nano,’ the analyst wrote. ‘We believe video iPod buyers are mostly installed base users attracted to its high storage capacity, video capability, and reasonable price points, while nanos are attracting more mainstream MP3 users.'”

Full article here.

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21 Comments

  1. tjfoam, do we have to ask that question everytime?

    WHy would anyone buy a mini?
    Why would anyone buy a shuffle?

    THere are benefits to the smaller ones…and not everyone has so much music that they need the extra room.

  2. “Flash!!! Nano sales lagging behind even 5G video iPod sales! Apple is doomed!”

    Seems like somebody in the analyst community should be trying to spin it that way. Hasn’t MS paid anybody lately?

  3. I think nano sales have been harmed by the press accounts of excessive scratching. There is no way that the amount of coverage that story got can’t have put a damper on the initial positive buzz and sales nano was enjoying before the story. Then 5G iPods are announced and a lot of potential nano buyers say, ” I’ll get this instead.”

  4. If you notice, the online says are greater for Nano, and the walk-in sales are greater for the Video. I think it is because once a person sees the quality of the iPod Video, they fall in love with it. I brought my iPod video into work one day and a week later 3 of my co-workers now have one ” width=”19″ height=”19″ alt=”grin” style=”border:0;” />

    Ken

  5. My excuse is that I want to avoid wear and tear to my 60 GB while running. Don’t know for sure, but think that’s what did in my 10 GB (thankfully, it was under warranty). Better safe than sorry. The great thing is that the nano’s capacity is going to expand on a regular basis. Super sweet

    “not everyone has so much music that they need the extra room.”

    But if you have the extra $, why not get the xtra space so you can tote around pix and vids or data files?

  6. I have both a 30GB iPod with video and a 1GB shuffle. I actually use the shuffle a lot more than I do the 30GB because it’s a lot easier to wear while running and exercising. There is definitely a market out there for all 3 models.

  7. i wonder if the MPAA and the networks will sue Apple for making a device that encourages copyright infringement – seeing as how they claim there is no right to digitize TV shows you have recorded for yourself – much less downloading shows from the internet.

    i actually hope they do – it would finally bring the fight we’ve been waiting for..

  8. What is Wu’s target price for AAPL? Last i heard he was still around $52. Considering the stock is currently selling for $62, think he’ll up it?

    Nah, this is Wong Way Wu we’re talking about. ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />

    Hope he buys a clue one of these days.

  9. Many people don’t bother finding out the extend of they’ve heard about the scratch issues. I overheard a conversation the other day and I heard 2 things. “but there are problems with the Nano” and “what’s the point of watching a show on 2.5 inch screen.”

    Here we all know that…the problem with the nano was a QC problem with cracked screens. The scratching problem is really up for debate. You’re either careful with it or you’re extremely careless. I held a nano in a my hand in the store, played with it and I didn’t create any scratches. I wasn’t trying to be extra careful either.

    the Video option in the iPods. Hello! it’s still primarily a music player but now with a video option. people who complain about the resolution…they have not thought about this. VCD resolution is 350×240. I watch them on my 50 inch TV and most of the time the quality to pretty good. Of course I do get squares and it’s not as clear as it can be…but it’s very very watchable.

    I think it’s nice to have an option of loading your ipod with some video especially on a trip. You can take it with you and plug it into the TV.

  10. You can encode the video for the iPod at greater than 320×240. I have encoded some files as large as 704×320. As long as it remains under 230400 pixels it will work. And when you view the movie on a tv using the ipod, it uses the recorded resolution.

    Ken

  11. Why would you buy a Nano?

    More is preferable to less, a fundamental economic assumption. It is illogical to buy a Nano, for minutely less money and heaps less storage, alone.

    But as others have pointed out, the Nano has other features the iPod doesn’t have – much smaller, therefore fits in a pocket much easier, and flash so you can jog without it freezing up or eventually corrupting. AND, it looks totally different, and that will be an important thing for some people.

    Therefore, depending on your tastes and lifestyle needs, a Nano is quite easily justifiable. I’ve always had the bigger iPods over the last 3 years, but have already fried 2 of their harddrives, and am on my 3rd (a Photo – about 6 months old) so maybe a nano is worth looking into for some activities.

    Cheers

  12. “You should see price reductions soon”
    -amderelict

    Yes, but you won’t be seeing any price reductions till after Christmas.
    No one want’s to see the product they just bought for a a gift go down in price before they even have a chance to give it away, unless sales are slow and you know what the chances are of that happening.

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