Dell launches ‘iPod shuffle killer’ DJ Ditty

Dell has announced their new US$99 Dell DJ Ditty which they hope against hope will be an iPod shuffle killer.

Dell DJ features include:
• 512MB of storage for up to 220 songs (Assumes audio format is 64kbps WMA encoding with average song length of 4 min. MP3 audio format at 128kbpS compression: 512Mb – up to 110 songs.)
• 3.5 mm stereo mini-jack
• Integrated FM tuner
• 26x11mm LCD screen
• USB 2.0
• 3.6 x 1.1 x .5 inches and weighing 1.29 ounces (vs. Apple iPod shuffle: 3.3 x 0.98 x 0.33, .78 ounce)
• Rechargeable Lithium Polymer battery with up to 14 hours of battery life
• Includes earbuds, lanyard, and black & blue USB Cap only
• Easy and affordable downloads via Musicmatch Jukebox by Y!Music
• Compatible with Napster to Go
• Compatible with Audible

More info here.

Advertisements: iPod shuffle. Starting at $99. Free shipping.
Apple iPod nano. 1,000 songs. Impossibly small. From $199. Free shipping.
Now we know what floats through Jonathan Ive’s nightmares. Why does Dell even bother? If you want a smaller-sized, equal-capacity, good-looking, cross-platform player, get an iPod shuffle 512MB for the same price, 1GB for $30 more. If you want a screen, then Apple’s iPod nano is a no-brainer starting at $199. Dell ought to just forget about the digital music player market and concentrate on assembling commodity Wintel boxes.

[UPDTE 2:51pm: changed $50 to $30 in “Take,” thanks “macnut222.”]

Related articles:
Dell plans expansion of Dell DJ portable music player line – September 14, 2005
Dell CEO: Apple can’t just have one product and then say they’re the innovative leader of the world – February 22, 2005
BusinessWeek: Rather than dismissing Apple products as fads, Dell should try starting a few – January 31, 2005
Dismissive Dell CEO not impressed with Apple Mac mini, calls iPod a ‘one-product wonder’ and a ‘fad’ – January 17, 2005
Mossberg: Dell, Rio, Creative ‘iPod mini killers’ lag badly behind Apple iPod mini – October 27, 2004
Dell offers $100 rebate for Dell DJ buyers who send in Apple iPods ‘for recycling’ – June 30, 2004
Dell vows ‘to chip away at Apple’s market-leading iPod and iTunes combo’ using Dell DJ, MusicMatch – June 14, 2004
Columnist: Dell DJ a junky knockoff of the superior Apple iPod – May 28, 2004
Dell preps its own ‘iPod’ hard drive portable music player – September 23, 2003
Dell re-signs Apple iPod retail contract – April 16, 2003
Dell to sell Apple’s iPod – October 29, 2002


  1. Why do they still bother? Once that comes regular dell costumers will be so repulsed they’ll just turn to apple (which they should have done long ago)

    The shuffle pretty much – no never mind – it totally owns that hideous thing…

  2. Dell, uses the Sony tactic of lying about capacity and quotes 220 songs at 64kbps WMA which, of course, will sound worse than the stupid FM tuner they’ve included in the world’s first silver and black bar of shit.

    I want to meet the lobotomy victim (Andrew Kantor) who buys one of these.

  3. There it was just a sittin’ on the shelf singin’
    Do wah diddy diddy dum diddy do
    Beggin’ me to buy sayin’ gonna kill iPod singin’
    Do wah diddy diddy dum diddy do

    It looked good (looked good) It looked fine (looked fine)
    It looked good it looked fine, and I nearly lost my mind.

    Before I knew it it was on my belt clip singin’
    Do wah diddy diddy dum diddy do
    Fillin’ my ear just as natural as can be singin’
    Do wah diddy diddy dum diddy do

    I logged on (logged on) To Napster (Napster)
    I logged on to Napster, #^%%#^@%^$#^&#!!!!!!

    Oh, I knew I fell for the wrong player.
    No this was not the player I was dreamin’ of.

    I’m so unhappy nearly every single day singin’
    Poo wah shi++y shi++y dum shi++y poo
    I’m unhappy and that’s how I’m gonna stay
    Poo wah shi++y shi++y dum shi++y poo

    I need an iPod (iPod) And iTunes (iTunes)
    I need an iPod with iTunes, foget Dell and Napster.

    Oh, I knew I bought the bobo player.
    Yes I did so I bought the iPod I’ve been dreamin’ of.

    Now we’re together nearly every single day singin’,
    Do wah diddy diddy dum diddy do
    We’re so happy and that’s how it’s gonna stay singin’,
    Do wah diddy diddy dum diddy do

    Well I’m its (I’m its) And it’s mine (it’s mine)
    Well I’m its and it’s mine, wmy music choice is oh so fine.
    Oh…Oh yeah
    Do wah diddy diddy dum diddy do (We’re singin)
    Do wah diddy diddy dum diddy do

  4. It’s ugly ass, just like their PCs. I remember back in the 90s when Acer came out with a cool-looking Aspire desktop with a case designed by Frog Design, Inc. It was a trend-setter. After that, everything got uglier and uglier. It’s as though PC makers don’t have a clue. The iPod Nano now blows everything away. Dell and its chief doughnut boy need to bow to the king–Apple!!!

  5. Plus, there’s the obvious one.

    The Ditty has a 90 day warranty–the iPod Shuffle has a one year warranty. “Upgrade” the warranty on the Ditty and it’s an extra $14.

    The Dell also claims an extra 2 hours of battery life (14 vs. 12). I gotta admit, though, that I get curious. The Ditty gets 14 hours of battery life playing 128Kbit MP3s. Is this different for Windows Media Files? Apple doesn’t mention anything about where they got their 12 hour number from.

  6. Let me get this straight:

    costs the same, is a tad bigger, weighs almost twice as much, doesn’t work with iTunes or Macintosh.

    butt ugly.

    has built-in radio.

    dude! how bad do you want that built-in radio?

  7. woohoo nano coming in a week but what’s with the lanyard/heaphones 4-6 weeks? not like they didn’t know the nano was coming ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.