Microsoft launches Windows XP campaign with ad made on Apple Mac

Microsoft Corp. today kicked off a new global awareness campaign designed to “showcase how people can explore, enhance and pursue their passions with Windows XP and related technology.” It’s sort of an “ignore that Apple Mac OS X Tiger stuff” misdirection play.

Microsoft so thoughtfully posted one of the new “Start Something” ads that’s part of the new global awareness campaign for Microsoft Windows XP and invited users to click the image for high-res version.

Well, various MacDailyNews readers clicked to view the image, downloaded it and checked the file’s info by using iPhoto’s “Get Info” and other methods to view the file’s EXIF information which shows it was created with “Adobe Photoshop CS Macintosh.”

As one reader wrote, “Isn’t it ironic? A picture launching their big campaign designed to steal the thunder from Apple – was made on a Mac!”

Microsoft’s press release can be found here.

The direct link to the “Start Something” ad (7.4MB) is here.

MacDailyNews Take: Hey, they asked us to “start something,” so we did!

132 Comments

  1. YEH-HEHESSSSSSSSS!!!!!!

    This is as pitiful as the Dan Rather CBS News “authentic memo’s” about Bush! Ohhh, de shame, de shame!

    I POOP on Redmond’s campaign!

  2. so what, is it better that most machines from Apple are designed/proto’d with Rhino? I once worked as an artdirector at MSN/Munich – everyone doing graphics used macs. Was no secret either. I still think it’s worse that as of CAD/CAM/Industry design, macs are close to non-existent.

  3. “Start Something”

    Yaah — start activating all the hidden viruses and spyware sitting on your $499.00 eMachines Piece of Shit Wal-Mart special.

    Stupid Patchers.

  4. 7.4 bloody Megabytes!!! For a picture of a kid who looks half-baked…

    I’m on dial-up, and I’m only 534 KB through the image! What is MS expecting us to do with that high res of a picture?!!!

  5. Does anyone have a friend in any major news service so that we can send this picture?

    And for me the “start something” is a concept very close to the old “THINK DIFFERENT” ads by Apple.

    Take care

  6. I think devnull may be onto something here:

    “Start SOMETHING“

    “Something.”

    “SOMETHING!“

    Ferchrissakes, ANYTHING AT ALLLLLLL!

    Yah, I like it dev.

    P.S. Triumph is right in the Cobb County thread-
    Redmond blows!

  7. erich, why is that worse? MS is attempting to showcase why XP is better than Apple/Mac. To do that, someone used a Mac, which inherently disproves the point, or at least dilutes it. But Macs are designed with the tools available, including non-Macs. So what? What does that prove? Nothing. I agree it would be nice to have more CAD/CAM on the Mac, but if we don’t have it, does that mean we should stop designing Macs? And if not, what’s the point? Need more software in CAD/CAM? Sure, but what’s the point in this context?

  8. God, that ad is ugly. My 12-year-old niece could do a better job. I wouldn’t go around bragging that it was done on a Mac.

    My favorite element is probably the astronaut petting the octopus, although the hummingbird pecking at the satellite dish and the T. Rex chasing the rabbit have their charms, too. Was this designed by a Deadhead in the midst of a bad acid trip? If so, the thing you should “start” is rehab.

  9. “it was created with ‘Adobe Photoshop CS Macintosh.'”

    Adobe on a Mac? Doesn’t MS even use Windows in-house? Hmmm maybe that explains the REAL reason Office X is still around….

    Even if the ad stinks, the software that made it reflects rather poorly on MS. It’s exactly like Boeing flying sales reps around to close deals… on an Airbus! As the saying goes, “Eat your own dog food”. If MS won’t even use their own products why should anyone else?

    We’ll start something alright… start watching more people switch to Apple!

  10. “It’s a Portuguese Man o’War, not an octopus!”

    I guess I’d better “start” my zoology lessons. But that still doesn’t explain why it’s hanging out with an astronaut.

    Have you guys checked out that site, windows.com? It’s a freakin’ product catalog. Whoop-de-do. They strong-arm you into buying crap from their partners. No thanks. I’ll just do a Google search instead.

  11. The kids expression says it all.

    Looks like he’s not really interested:
    “I already have a Mac at home daddy”
    “But this picture is for selling PC’s son”
    ” Oh, is that all… wish I had my iPod here.”

    Either that or he’s like everyone else about the whole affair – ho hum.

  12. And I just read somewhere that the new Dell ad campaign graphics were inspired by the front grill of the designer’s G5! I didnt see the connection in the accompanying photo, but anyways it’s kinda funny too. But not surprising, since it is rather large. ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

  13. Pale Rider, point taken.

    [worse] was kinda the wrong word. Guess I’m one of those frustrated industry designers who’d love to spend more time working on X. :/
    You wouldn’t believe the amounts of “potential switchers” I’ve learnt to know in my field.

    On a sidenote; I’d love to know how Apple will advertise OSX for the masses. Sure, they might have a certain momentum, but the “no virii” or “no malware/sniffers” talk is kinda absurd IMHO.

  14. Funny, potentially embarassing for MS. Probably will be ratified by tomorrow. This isn’t the first time this has happened. Not really any big deal, but you just know it irritates Gates and Ballmer just the same.

  15. It has been know for years that Microsoft’s Graphic Department is about 90% Macs. No one in Redmond has ever denied it. Their annual report is done on Mac and ever year this same thing happens, “oh look what I found!”. Bill Gates is a lot of things but he is not stupid.

  16. Hmm…

    The only question I have is why does your date last modified show today, yet the date last modified in the EXIF tag is 04/07/2005? It looks fishy when the DLM is today, guys…

    But, yes, there it is: The software tag clearly says “Adobe Photoshop CS Macintosh”

    Maybe iPhoto modifies the file?

  17. Yes, I agree with everyone- the kid looks stoned. What terrible advertising!!!

    As Sara mentioned above there seems to be some sort of tracking job number on the Photoshop file. Its probally from their PR or advertising agency (who use Macs). Guess someone will catch hell for this in the morning!

    What crap!

  18. For a job as important as marketing Windows XP, Microsoft will obviously trust nothing but the best OS. All the graphic needs now is a “Made on a Mac” logo in the corner.

  19. “Start Something” ….

    At least it’s better than their last ‘slogan’;

    “Your potential inspires us to create the software to help you reach it”

    That one still makes me shudder.

  20. Let me get this straight … there are people in the world who download pictures just so they can see what OS they were made on ?

    That is soooooo sad!

    Maybe there should be a cull on Apple Zealots before they pollute the gene pool too much …

  21. We can joke and call it lame all we want … but $200,000,000 of advertising is still $200,000,000 of advertising. don’t be naive … a lie repeated often enough becomes the truth.

    I hope Apple’s marketing captures the imagination … again and again.

  22. i have a feeling that Microsofts Ad campaign is going to be the most parodied ad campaign ever. With all those creative mac people out there and just so many headlines to write it could be a field day for funny ads.
    Start praying

  23. This might have been said already, but Photoshop CS is available for Windows XP too.. this ad could really just have easily been made on a Windows XP PC.

    Yes, the ad is ioronic, but still, nothing about the ad is exclusive to Mac (as far as it’s design).

    I guess my question is… why would they design it on a mac if it could’ve been done on a PC?

  24. fact is that mccann, ms’s ad agency, uses macs and all the xbox ads are done on macs. game covers etc.

    just a fact, but it is funny.

    that said, if apple does not speed up their freaking machines soon, even creative people may get impatient with their computers.

  25. right on, mark smith – what a bunch of lame-os if all we can do with our time is bash on redmond

    too easy a target

    i smell a bunch of frustrated designer-types amongst us, and we smell stinky

  26. Of course it should have been done on a PC – Pshop is available for PC. Micro$hit should make it a condition that their design studios use PCs.

    What I see in the ad is a sort of gaudy, confused explosion of colour and other unconnected things, all coming out of something propped up on an old and very inadequate base structure.

    Oh! It’s Windows XP! I see the connection now!!!!

  27. It’s interesting that this was created on a Mac using CS and has the Mac OS mouse pointer dragging the lo-fi file folders (take a closer look, their pointer is longer and white) Yet the ad is specifically targeting new computer users (note the newborn nerd in the ad) with lots of distracting shapes and colors. This ad will catch your attention but my eye was immediately drawn to the colors and shapes before the ad pitch, this is a big no-no in professional advertising and print on the web because people expect things to be quick and simple. The ad seems to fall flat with little imagination in it’s composition, I did however like that the kid is leaning against his chair even though you could theoretically relate that to boredom! Anyway, it really wasn’t a secret that Microsoft sometimes uses Macs, I mean hey Apple uses Windows to develop iTunes for their platform natively ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />

  28. “Micro$hit should make it a condition that their design studios use PCs.”

    Yeah, and I’m sure the story would end up on MDN and we would then all have fun bashing MS for their totalitarian ways.

    “This might have been said already, but Photoshop CS is available for Windows XP too.. this ad could really just have easily been made on a Windows XP PC.”

    Except for the fact that it says, “Adobe Photoshop CS Mactintosh.”

  29. What I want to know is, Why didn’t they use Microsoft Publisher to do the whole thing? Come on Microsoft, you’re trying to get in the market with that crap, let’s see what it can do.

    Thought so.

  30. uhm, of course they use macs. i mean .. sorry ??

    For years the Windows Retail Box has been designed on a mac…

    Microsoft is a company. They are designed to gt as rich as possible. Thats a business plan, not something emotional you choose. They HAVE NO INTENTION of delivering something GOOD – as long as what they throw on the market is being bought. If the concern rises too high, they fix it a little (“as much as required but not more”).

    So, they know the overall experience on Mac/OSX is much much better, but that is nothing of their concern. Its not their intention of beating this (no i wouldnt think they really could, but it could be dangerous, because: they’ve got heaps of money)

    See, no one has any interest in putting together THE mobile phone in one instance, the killer phone, with all you would need etc… because its not about creating a GOOD phone, or gadget, its about creating a business plan after which you can sell stuff over years… then you add color screens, multitimbral audio chips etc.. then you add a very bad camera, only to be able to improve it over the newxt few phone generations

    muahua, as long as people buy these toys, they will get new ones every other quarter *g*

    so, let me get a psp finally .. 😀

  31. Well amusing as this is, my Apple Mac G5 has broken down AGAIN. Apple can you please get someone else to make your hardware, ur clearly too busy spending millions on annoying iPod adverts. For me the Apple OS and software is so reliable, the hardware packs in long before the software goes wrong.

  32. Of course you’re actually assuming that Redmond did the piece in question. Please, get a grip. Does Redmond really have it’s own creative staff? Doubtful. Campaigns like this are produced by an agency. What the agency uses is the agency’s business.

    Are you that desperate to clutch at straws?

  33. You silly guys, of course Microsoft uses macs. Why wouldn’t they? I mean macs have been used for ages in the more creative side of the industry. They started out being the best for audio/video/graphic creation and became the industry standard. Of course each generation would train on a mac since they are already the standard and it just becomes one big cycle.

    Also knowing that most mac guys are very stuborn, I could easily see an art department that was trianed on macs refuse to use a windows machine. I don’t consider either one to be any better than the other anymore, but if you have a choice why not work on the machine that you know the best. For artists that would be the mac.

    Microsoft being a smart company I’m sure realises that it would be better to just let people use what they know best just to avoid wasting time. You don’t have to train them any more, and you get a happier worker. In the long run a more expensive G5 is probably worth it just to keep people happy and being productive. Besides we know they have G5s because of that poor fellow who got fired a while ago because he posted a pic of a stack of G5s sitting in a Microsoft loading bay.

    Have your laugh, but really it only makes sence.

  34. mac troll:
    this means MS knows macs are da bomb! steve rulez!

    realistic person:
    digital artist and people in the media business often come from mac usage backgrounds as it is common in their field. It’s only natural they would want to keep working on them as their learned their trade on them. MS doesn’t go into nonsense of forcing them to use PCs just for the heck of windows.

    This would be news if they were windows developers coding longhorn on macs. But not some ad guys from some art school with macs on every lab.

    What’s the surprise?

  35. I do have to say that MS markets their 3 year old OS better than Apple does for its brand new one. Marketing is about getting people to recognize the option is out their, no need to talk specific on security, usability, yada-yada, that is info that your homepage or slaes people should relay. Even if Apple’s had ads that said “Go see how clean our stors are” it would be better than they have now.

  36. What a bunch of idiots. Windows and Mac both. Get a life.

    You use what is best for you. I dont drive the same car as you because whats best for you isnt necessarily the best for me.

    Windows has CS available and could have easily produced this ad just as Mac. All this proves is that someone prefers MAC. DUH. Thats what makes the world go around. It DOESNT make one better than the other.

    FYI, I have a mac and a pc. I like them both for different reasons. Choice is a good thing. Without MS, your MAC wouldnt be as good as it is today, just like INTEL wouldnt be what it is today without AMD. Competition drives innovation and brings us all nice new things at lower prices.

    BTW, I have never had a virus on my either my mac or my pc.

    Some people are so dumb they should have a license to operate a computer, and they deserve what they get.

  37. Thats like making fun of BMW because their cars are carried to the dealers on Mercedes-Trucks…

    Uuuuuuuuhhhhhhhh! That would be saying something about the quality of BMWs cars! …. like … nothing!

  38. This is hardly news. Every time Microsoft starts a new ad campaign, someone discovers it was created on a Mac. Big deal. Wasn’t there a mistake a while back in a Dell ad (also created on a Mac) that one of the screens was a MacOS screencap, not Windows? Whopee. Big dedal.

    The bigger deal here is just how terrible the ad is. As everyone else has said, the kid looks half-dead. With all this supposedly exciting stuff going on, you’d think they’d want a someone in the ad with some personality, not some Dickensian youngster who looks more like he might be asking the headmaster for more porridge than calling up a webpage in Explorer.

  39. I find it somewhat amusing how the more rabid of Mac fanatics insist that everything Microsoft does is to compete with them. As if they actually mattered more than a fly on the arse of a hippo…

    Sometimes, guys, Apple just doesn’t matter (big clue: Tiger doesn’t run on x86 hardware, so as far as most of the world is concerned, it isn’t even an also-ran…)

    Okay. Some people use Macs. These tend to be the sort who don’t mind being screwed over by Steve Jobs and Apple in general – but hey, nobody’s perfect. Apple users are a minority, and should always bear in mind that there are good reasons for this; since the launch and subsequent widespread acceptance of the 64-bit x86 platform, non-x86 hardware has become a curiosity item these days – nothing more. Crunch time has come!

    Reality check: The race is on, and it’s between Intel and AMD. Nobody really gives a damn about PowerPC, because, erm, it doesn’t run Windows. Therefore it’s not mainstream, and therefore it’s more expensive. In the cost-cutting world we live in, that’s not a good thing. Even Linux users prefer x86 hardware – simply because it means they don’t have to pay extortionate prices for their iron.

    As for the Microsoft campaign? Linux is what Microsoft is worried about, in the long term. But in the short term, they just want some cold, hard cash – hence the advertising spree. Longhorn will be some time coming, and there are still lots of people running 9x/Me…

  40. Anyone remember the Amiga? It was just like the Mac’s of the day, except it had a two button mouse instead of one, 4,096 colors instead of B&W, stereo digital sound, a pre-emptive multitasking operating system, and (using an emulator) could run Mac software faster than a Mac could run Mac software.

    When I got my first PC, I realized I had been living in a software ghetto. Now the only people still in that ghetto are Mac owners.

  41. I just downloaded it on my Windows XP computer here at work. Bringing up the properties of the file, going to the summary tab, and pressing the Advanced button shows the same tag info. iPhoto is not modifying the tag, especially since I don’t even have Photoshop on this PC.

    -Aaron-

  42. I’m a graphics designer. Macs are worse than my PC for doing this task.

    They tried to teach me photoshop on a Mac, but I got tired of the thing locking up, tired of the wacom tablet not working right (there was a long delay from input to what happened on the screen)…my wacom on my PC works great…my PC (WinXP) never ever crashes. The macs that I have used crashed more than my PC’s…so…yeah I don’t know why they insist they are stable.

  43. Come on guys&girls;, please don’t let yourself be fooled by the smoke & mirrors of an ad campaign for a patch ridden product that’s been out for years. This is a classic case of a $100 million dollar counter campaign against the release of Tiger, the 15 Month campaign will end with the release of Longhorn, this is just to keep Tiger and therefore Apple out of the news.

  44. The real irony is that you guys are like PR reps for Microsoft and sending more and more people to their site.

    In the end, no one will care what kind of PC was used for that picture. But they may certainly remember Microsoft.

  45. This is one of the dumbest posts I’ve ever seen. Do you think Microsoft hired an ad company based on whether or not they used Windows XP and absolved themselves of Macintosh software? No.

    I could see the discussion now: “So, can we hire you – as one of the best ad companies that meet our criteria – to do the job for our new ad campaign? Great! One last question: will your team be using Macintoshes? Oh – now tht’s going to be a problem…”

    They hired a good ad firm who did a good job with the tools they know and use best. In this case, PhotoShop on a Mac. This is as narrow-minded as auto manufacturers who require employees who park on the premesis to own a car made by that manufacturer.

    C’mon you cybergeeks! Get a clue.

  46. I hope you folks realize that Microsoft is one of the most effective marketing companies in the world, thus using the MacOS and Adobe’s products was undoubtedly chosen based on capabilities (e.g., these are the best tools for the job at hand).

    Anyone care to list the best marketing company in the world?

  47. non tech guy: i’m not the most tech savvy guy in the world, so here’s a question to all the “geeks” (said with utmost respect: some of my best friends are geeks) on the string…doesn’t the tag just indicate on what OS the jpeg file was created? it doesn’t actually say that the artwork was created on a mac – or does it?

  48. The tag does not definitively prove that Microsoft uses Macs (though they might). All we can tell from the tag is that the person who exported it used a Mac, and that person might not work for Microsoft. They probably work at the external design firm Microsoft hired to create their campaign. All Microsoft wants from that company is delivery of their ad. Microsoft might not be anal enough to demand that the design firm they hire be a Windows-only shop. They probably don’t have the time to find a Windows-only design firm that’s good enough.

  49. Winston wrote: “[quoted]”It’s a Portuguese Man o’War, not an octopus!”[end quote]

    I guess I’d better “start” my zoology lessons. But that still doesn’t explain why it’s hanging out with an astronaut.”

    It’s probably an example of how well the microsoft pool maintenance software at NASA’s zero G training centre works [ROFLMAO]

  50. Winston wrote: “[quoted]”It’s a Portuguese Man o’War, not an octopus!”[end quote]

    I guess I’d better “start” my zoology lessons. But that still doesn’t explain why it’s hanging out with an astronaut.”

    It’s probably an example of how well the microsoft pool maintenance software at NASA’s zero G training centre works [ROFLMAO]

  51. Winston wrote: “[quoted]”It’s a Portuguese Man o’War, not an octopus!”[end quote]

    I guess I’d better “start” my zoology lessons. But that still doesn’t explain why it’s hanging out with an astronaut.”

    It’s probably an example of how well the microsoft pool maintenance software at NASA’s zero G training centre works [ROFLMAO]

  52. This is funny. I am a Windows Admin, and I love it!!! I have always felt that MS steals everything, but cannot make the change! Still, this is as classic as Gates stating that all software will soon be written on a Mac back in 1984 or so…

  53. What’s the big deal? So some individual artists prefer to choose Mac over Windows as a design platform. Some software developers prefer Windows over Mac too.

    You’re looking too far into this – MS isn’t necessarily “advocating” Macs by having a single employee (a PR worker, at that) using one to design an image.

    As has been already said, it comes down to individual employees using the tools they need to get the job done. Oftentimes, it’s the software they’re used to that gets employed, not necessarily the best.

  54. Let’s see…

    It’s an advertisement and usually companies have other businesses that specialize in making advertisements to create/make those ads.

    Even if someone at Microsoft did make them, how is it ironic? They DO make software the Macs right? Or are the Mac versions of Office, et al created on a Windows system and they just hope it works?

    Some of you guys seriously need to get help.

  55. with regards to Boog’s comments about MS stealing. Firstly, many people accuse MS of copying the windows idea from Apple, but fail to mention that Apple copied the idea from Xerox. Also they dont steal software, they just buy the companies to get the software. The only thing they steal is my hard earned cash.

    BillyG’s comment on Apple being the number 1 computer manufacturer of 2006. Well i would agree with Apple having the better operating system, but from a hardware point of view…no. The G5 is nice, but is not as fast as some other chips on the market. Also the rest of the insides of the Mac are made up of parts found in PCs too. Apple sells a fraction of the computers that Dell or HP sell. From personal experience, the Macs are less reliable on the hardware side. So im thinking that maybe BillyG might be being over optimistic. While Apple continue to be niche, they will never gain any significant market share. So i think Dell will once again be the number 1 computer manufacturer, as they sell more then anyone else (no i dont own a Dell).

  56. I remember the Amiga. I still own two, and used a 50MHz 68060-based A1200 with 32MB of RAM as my main computer up until 1999, when it was time to join the real world and buy a PC (the principal reason was actually for Linux, not Windows – though I ran a triple-boot box with Windows 98 and NT 4.00, both of which I ditched the moment Windows 2000 came out). SAS/C managed to cope with my C/C++ programming assignments at University, but my final-year project required something more than NetBSD was able to offer.

    During my time as an Amiga owner, I learned much about computer systems architecture (C.S.A.), multi-processor systems (yep, you read that correctly) and of course 680×0 assembly language. I was almost as fond of the Amiga as my previous computer (a Commodore 64), on which I learned yet more assembly language (6510), hardware interfacing (the user port was extremely educational in this respect) and the basics of C.S.A. that prepared me for programming on the Amiga. I still design and build PCs for other people using this knowledge, and my customers still wonder how my systems manage to beat the crap out of all the Dell/HP/IBM boxes you find in the wild. And no, I do not resort to cheap tricks like overclocking…

    I still have several C64s sitting in boxes (results of an old networking project) – I’m keeping them in case I want to teach someone how to *really* program a computer. Yes, the days when 64k was all you had are long over … but bloated, sloppy programming is the biggest sin as far as I am concerned; if you’re going to do it at all, you may as well do it properly.

  57. Probably pointed out.. but reason why a lot of design is done on mac isn’t because mac is so easy to use.. but rather that all the schools are saturated with mac. That is the onlt thing that saved apple. Be honest and admit that. Photoshop on mac or pc is the same.. only on pc you can get a powerful system to work with. I like both platforms but I like pc more than mac.

  58. Wow, is nice to see how ignorant people really are. The file formats for photoshop are pretty much the same in both windows and mac. So, when you use iPhoto so read the files information, it extrapolates that it is used with photoshop. And because its on a mac, its going to associate it with the mac version of the software. I checked it on my windows based computer and it doesnt say Photoshop CS macintosh, just photoshop cs. Its nice to see operationg systems that are smarter than thier users!

  59. I checked the file in Graphic Converter and it definitely says “… Macintosh”, and mjdaly there’s no extrapolation going on it’s reading EXIF data for crying out loud, it’s embedded in the file.

    Open the file in a text editor, on the first line is : ” ˇÿˇ‡

  60. I noticed that all you Apple people don’t have anything insightful or any facts about Microsoft to validate what you are saying. The only point I’ve read, which not valid at all, that could be argued is in regards to viruses and patches. The reason that there are not as many “open source” viruses is because only a small percentage of users run those “OS’s.” It seems to me that it would be a lot easier to code viruses if one had all the code to the core OS. Fortunately for IT professions, the majority of us run all Microsoft products.

  61. Hey mjdaly… I’m running Windows XP. I Dowloaded the file right clicked for the properties and looked in the advanced summary. It clearly states under Creation Software: Adobe Photoshop CS Macintosh. Make sure you know what you’re talking about before you write something down.

  62. The Eternal war bewteen MS and Apple. Guys get out of it, windows will never be MAC. They are not talking to mac type of users. They are just getting loads of research for free.

    And thats one part of competition, the first guy who sold hot dogs could.nt stop the other from doing so. This saga will continue.

    ro

  63. why waist your money on the mac OS or a mac box get LINUX and a custom built machine with decent part in it. Not like the crappy parts in a mac machine. Without the continually locking up versions of MAC OS and Windows. The only good thing i can say about a mac is that they look good. They haven’t really got any other good points other then that. The only reason why i still have a windows OS installed is to play games on and you can’t even do that on a mac. lol. A very sad operating system MAC.

  64. blah blah blah, all has been said x1000

    the real deal is M$ could squash Apple at any time by simply buying them out, firing everyone, and closing the company
    drop in the bucket to M$…

    no one remembers the $100mill helping hand M$ gave Apple a few years ago?

  65. Hi all. A lifetime of happiness! No man alive could bear it: it would be hell on earth.
    I am from Togo and too bad know English, give please true I wrote the following sentence: “Looking for cheap airfare? Save up to with our discount airfares! Wholesale, consolidator last minute specials for cheap airline tickets.”

    Thanks for the help :p, Dena.

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