“Sirius Satellite Radio was down 5 percent at $7.27 after Stifel Nicolaus analyst Kit Spring told clients that it’s unlikely that the company will announce a deal with Apple Computer to combine satellite radio with the iPod MP3 player,” David B. Wilkerson reports for CBS MarketWatch.
“Spring dismissed speculation about such a deal, which had come from a report on Briefing.com. During a meeting with the company earlier this week, Sirius’ management team ‘strongly reinforced that their strategy is to get standard in cars,’ Spring said, ‘and that wearable devices are simply an added feature rather than a new category driver,’ Wilkerson reports. “The analyst went on to say that it didn’t appear to him that MP3 deals are ‘an urgent strategic move.'”
Full article here.
Related MacDailyNews articles:
Analysts: Apple iPod + Sirius Satellite Radio ‘technologically unfeasible right now’ – December 15, 2004
RUMOR: Apple to add SIRIUS Satellite Radio (and Howard Stern) to iPod in mid-2005 – December 10, 2004
Non-Apple news: Howard Stern signs deal with SIRIUS satellite radio – October 06, 2004