“Apple has today rolled out a new ad titled ‘Bokeh’d’ focused on the computational bokeh effect found on iPhone 7 Plus and later,” Peter Cao reports for 9to5Mac.

“The ad features two mom’s talking about a photo that was taken with the Portrait Mode Depth Control feature on the iPhone XR,” Cao reports. “One of the mom’s is asking why her son was ‘bokeh’d’ out, referring to the blurring effect used in Portrait mode.”

Read more in the full article here.

MacDailyNews Take: It’s a guilt-fest of bokeh recriminations!