Apple had debuted four new television commercials on U.S. broadcast and cable networks for their new HomePod smart speaker.

Apple bills HomePod thusly: “A breakthrough speaker. The ultimate music authority. An intelligent home assistant.”

All of the commercials are focused on music, animate the name HomePod to music, and end with the exhortation: “Order now.”

Apple first four HomePod commercials are called:

• Distortion
• Bass
• Equalizer
• Beat

MacDailyNews Take: A nice quartet of introductory spots that’ll drive interest and traffic to Apple’s HomePod webpages.