Along with a photo of a young Jobs, Cook chose to quote a portion of the Apple co-founder’s message to employees that was used to begin Apple’s keynote in the Steve Jobs Theater.
There’s lots of ways to be as a person, and some people express their deep appreciation in different ways, but one of the ways that I believe people express their appreciation to the rest of humanity is to make something wonderful and put it out there.
And you never meet the people, you never shake their hands, you never hear their story or tell yours, but somehow, in the act of making something with a great deal of care and love, something is transmitted there.
And it’s a way of expressing to the rest of our species our deep appreciation. So, we need to be true to who we are and remember what’s really important to us. That’s what’s going to keep Apple Apple: is if we keep us us. — Steve Jobs
MacDailyNews Take: Six years, already. Sigh.
We miss you, Steve!
We don’t get a chance to do that many things, and every one should be really excellent. Because this is our life. Life is brief, and then you die, you know? And we’ve all chosen to do this with our lives. So it better be damn good. It better be worth it. – Steve Jobs