“Thanks to its big gift card offers, Target was probably the biggest winner from the strong demand for iPads,” Levine-Weinberg writes. “It began its ‘Black Friday’ sale online early on Thanksgiving Day and then opened its stores at 6 p.m. that evening. Target says that it sold an average of an iPad a second throughout Thanksgiving Day. If that’s literally true, then Target sold 86,400 iPads on Thanksgiving. That’s not too shabby for a supposedly moribund product on a single day at a single retailer that operates in a single country!”
“Consumers showed last week that they are still interested in buying iPads: at least if they’re on sale,” Levine-Weinberg writes. “The apparently strong sales performance at mass retailers like Target on Thanksgiving and Black Friday suggests that a return to growth could be right around the corner.”
Read more in the full article here.
MacDailyNews Take: Imagine the sales if Apple actually had a new — instead of a 13-month old — 9.7-inch iPad available for sale this year!