“Last week Apple’s CEO, Tim Cook, once again reiterated the company’s belief that people have a right to privacy and security, and that the cost of free-as-in-paid-for-by-your-data services isn’t always clearly understood,” Rene Ritchie writes for iMore. “Those for who believe the conversation about privacy and security is the most important of our generation appreciated someone as powerful and influential as Cook giving it the spotlight it deserves. Those who believe the advancement of technology requires the relinquishing of previously held beliefs about privacy and security, however, reacted harshly. The problem is, many of them also reacted in a way that’s just plain wrong.”

“It’s vital to understand that privacy and security, while often mentioned together, are not one and the same,” Ritchie writes. “Privacy demands security, but security does not demand privacy. Historically, privacy has often been violated in the name of security.”

“Some people were recently irked that they’d have to buy new bridges or hubs for home automation, thanks to Apple’s requirement for end-to-end encryption in HomeKit. I was irked my bridges and hubs weren’t end-to-end encrypted from the start,” Ritchie writes. “Now, thanks to Apple’s stand on privacy and security, they will be. And I can’t help but hope that thanks to Apple’s stand on privacy and security in general, all services from all companies will be under immense pressure to be more private and secure as well. And that benefits everyone.”

Much more in the full article – very highly recommended – here.

MacDailyNews Take: Safeguard your privacy, don’t fritter it away mindlessly; it’s to valuable to give away.

[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]

SEE ALSO:

Edward Snowden: Apple is a privacy pioneer – June 5, 2015
U.S. Senate blocks measures to extend so-called Patriot Act; NSA’s bulk collection of phone records in jeopardy – May 23, 2015
Rand Paul commandeers U.S. Senate to protest so-called Patriot Act, government intrusion on Americans’ privacy – May 20, 2015
Apple, others urge Obama to reject any proposal for smartphone backdoors – May 19, 2015
U.S. appeals court rules NSA bulk collection of phone data illegal – May 7, 2015
In open letter to Obama, Apple, Google, others urge Patriot Act not be renewed – March 26, 2015
Apple’s iOS encryption has ‘petrified’ the U.S. administration, governments around the world – March 19, 2015
Obama criticizes China’s demands for U.S. tech firms to hand over encryption keys, install backdoors – March 3, 2015
Apple CEO Tim Cook advocates privacy, says terrorists should be ‘eliminated’ – February 27, 2015
Apple’s Tim Cook warns of ‘dire consequences’ of sacrificing privacy for security – February 13, 2015
DOJ warns Apple: iPhone encryption will lead to a child dying – November 19, 2014
Apple CEO Tim Cook ups privacy to new level, takes direct swipe at Google – September 18, 2014
A message from Tim Cook about Apple’s commitment to your privacy – September 18, 2014
Apple will no longer unlock most iPhones, iPads for police, even with search warrants – September 18, 2014
Apple, Google, others call for government surveillance reform – December 9, 2013