“Dozing on the couch on a lazy Sunday afternoon, barbecue potato chip crumbs steeped in tiny formations on my gray sweatshirt and a baseball game on TV, I was startled by my daughter Angela, 24, waving her wrist in front of me,” Jon Swartz writes for USA Today. ‘Dad, I got one,’ she said, showing off a bright blue Apple Watch. ‘Cool,’ I mumbled before asking her what she thought of it. Shortly after she did, an Apple Watch ad popped up on the TV screen to underscore the point.”

“Even while on vacation, I can’t escape Apple,” Swartz writes. “It’s Apple’s world. We just happen to live in it.”

“That fact was driven home Monday, when the world’s most-valued company announced another sterling financial quarter: Record revenue and earnings that pushed the Apple machine to a market capitalization of about $800 billion with nearly $200 billion in cash,” Swartz writes. “As our tech columnist John Shinal pointed out the value of Apple is more than Google and Microsoft combined.”

“Of course, I shouldn’t be surprised,” Swartz writes. “Apple has redefined the way the world communicates, gleans information and entertains itself.”

Read more in the full article here.

MacDailyNews Take:

As we have always said, even as many short-sightedly waved (and continue to wave) the white flag, the war is not over. And, yes, we shall prevail… No company is invincible. Not even Microsoft.MacDailyNews Take, January 10, 2005