“The iPhone 6 is the first iPhone with a camera lens that instead of being flush with the back of the devices slightly protrudes instead,” John Brownlee reports for Cult of Mac. “It was a necessary design trade-off, allowing Jony Ive’s team of designers to cram the advanced optics into the iPhone 6 necessary to make it the best smartphone camera ever.”

“But that doesn’t change the fact that Apple usually likes clean lines in its product designs. And that protruding camera lens, when viewing the iPhone 6 in profile, turns an otherwise clean line into an unsightly bulge,” Brownlee reports. “Apple can’t stand that bulge, so the company is going to the unprecedented length of using clever lighting and photography to hide it in its marketing materials.”

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Ben Brooks writes for The Brooks Review, “I looked through Apple’s site on the iPhone 6 and interestingly the bump isn’t hidden most of the time, but it is always hidden in profile. When you look at the iPhone in profile the honest way to show the phone is with the bump, but take a look (from Apple’s site)…”

iPhone 6 camera

iPhone 6 camera

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“I think this is a place where Apple has shown their hand at just how motivated they are to keep progressing the camera technology in their phones,” Shawn Blanc blogs. “Their engineering team has made a phone so thin that they physically can’t pack the lens and sensor into it.”

“With the iPhone 6 and 6 Plus, they’ve chosen to make the camera as good as they can make it, even if it causes the lens to slightly protrude,” Blanc writes. “As much as Apple is known for their design and good taste, let it never be said that they will chose form over function when it comes to the most important features.”

Read more in the full article here.

[Thanks to MacDailyNews Readers “Fred Mertz” and “Lynn Weiler” for the heads up.]