“Indeed, Apple during the June quarter spent more on R&D than it’s ever spent in any other quarter in company history,” Heisler reports. “Specifically, R&D costs this past quarter came in at $1.6 billion.”
“Now what’s even more interesting is that Apple’s R&D expenditures over the past three months represent 4.2% of the company’s net sales for the quarter. Analyst Walter Piecyk tweeted out yesterday that the last time Apple’s R&D as a percentage of net sales topped 4% was before the first iPhone launched,” Heisler reports. “Without question, Apple certainly has some big plans ahead.”
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