“Since its introduction in 2007, Apple has been consistent in launching one new iPhone model per year, originally in the summer and more recently in the fall, while keeping the two previous generation iPhone models around as lower priced options,” Beatweek reports. “The company had also been doing the same with its iPad, releasing a new generation each spring. But that pattern changed significantly last month when Apple launched not only the iPad mini offshoot, but also a new fourth generation iPad a mere six months or so after the iPad 3 had taken the stage.”
Beatweek reports, “This makes clear that Apple is no longer married to its once-a-year hardware update strategy, paving the way for it to do the same with the iPhone lineup. And now there’s buzz that the iPhone 5S may be in limited production already.”
Read more in the full article here.
Apple suppliers to enjoy particularly strong Q113 as next-gen iPad and iPhone models ramp, sources say – November 19, 2012