Womack reports, “Already owner of the world’s largest search engine, Google is counting on Google+ to help it challenge Facebook for user attention and to provide more data to improve its core web-query service. Google+ already has reached more than 250 million users, compared with more than 900 million for Facebook… As a category, social media slipped 1.4 percent in the customer-satisfaction index to 69, the ACSI said.”
“Twitter Inc., the microblogging service that has more than 140 million users, was a new entry to the category with a score of 64,” Womack reports. “Professional-networking site LinkedIn Corp. had a score of 63, and Pinterest Inc., an image-based social site, fared better at 69. Both were also new entries to the category.”
Read more in the full article here.
MacDailyNews Take: First of all, total “user” numbers do not equal active users. Google+ has 150 million active users.
Secondly, iOS 6 with Facebook integration rapidly deployed to hundreds of millions of iOS devices isn’t going to help Google+ to become relevant. iOS 5 with Twitter integration more than doubled Twitter signups and increased the number of Tweets by over 90 percent! Imagine what Google+ integration into iOS could have done for Google’s service.
Yes, that’s right, if they aren’t already, “Google’s going to rue the day they got greedy by deciding to try to work against Apple instead of with them.” – MacDailyNews Take, March 09, 2010
Could Google+ ever have been anything but a failure? – March 27, 2012
A eulogy for Google+ – August 15, 2011
Apple’s Facebook integration in iOS 6 is a boon to developers – June 18, 2012
Apple friends Facebook at WWDC, hits Google where it hurts – June 12, 2012
Apple shows off iOS 6 with all new Maps, Siri features, Facebook integration, Shared Photo Streams via iCloud, and more – June 11, 2012
Twitter unveils sweeping redesign; says iOS integration has boosted signups by 25% – December 9, 2011