“If you thought that there would be little interest in an Apple event that didn’t include new hardware, then think again,” Killian Bell reports for Cult of Mac.

“Following the unveiling of iBooks 2 with support for textbooks last week, Apple saw an incredible 350,000 textbook downloads in just three days of availability,” Bell reports. “That’s according to Global Equities Research, which uses a tracking system to monitor Apple’s iBook sales.”

Bell reports, “The company has also revealed that iBooks Author, Apple’s new tool for OS X Lion that allows aspiring authors to create their own iBooks, was downloaded 90,000 times from the Mac App Store… These figures (if accurate) would suggest iBooks 2 and digital textbooks are off to a flying start.”

Read more in the full article here.

MacDailyNews Take: Off to the races!

[Thanks to MacDailyNews Reader "Lava_Head_UK" for the heads up.]