MacDailyNews Take: Those that don’t heed what they’re quoting are in even bigger trouble.
Enderle, of course, continues, “This is likely to point with Apple this month as they sit stunned that Windows 7 is doing so well and they are left looking foolish with products priced out of the segment. Their big news this week was a couple of PCs, a new keyboard and a multi-touch mouse. This last will likely go down in history as one of the lamest devices yet as they should know, given the iPhone, that touch is connected to the screen and not anything else. They likely would have done better putting fir [sic] on the damn thing and building it to fart the star spangled banner at least that would have been patriotic.”
MacDailyNews Take: Here’s Mr. Enderle – most certainly not an “independent pundit” – using a Windows 7 PC touch screen:
Direct link to video via YouTube here.
Presto change-o.
Enderle continues, “Steve Jobs and Apple clearly… were completely unprepared for both the quality of Windows 7 and the fact Microsoft has a war chest this time. Their near pathetic recent release of a couple slightly improved PCs and a couple peripherals showcases this. They figured they could easily skate through the next few months because, traditionally, Microsoft would be vulnerable and not able to fight back.”
MacDailyNews Take: Because Microsoft never had any money until today.
Enderle continues, “However this isn’t their only problem. Verizon, Google and Motorola have opened a second front with the Droid iCan’t campaign.”
MacDailyNews Take: It’s “iDon’t,” not “iCan’t” and Mr. Enderle is vastly inflating its importance. More on that here: Beleaguered Motorola’s Droid ‘smartphone’ looks to take on Apple’s iPhone with ‘iDon’t’ commercial – October 19, 2009
Enderle continues, “This combination of the Microsoft budget and the Droid attack splits Apple’s resources and focus and makes it vastly more difficult for the firm to respond timely or well.”
MacDailyNews Take: Does he really believe this horseshit or is he just saying it to get paid, to amuse himself, or what? After years of slogging through his punctuation-free jackassery, we lean towards the latter two. Nobody’s really that stupid, right?
Enderle continues, “With Steve Jobs in Apple the firm can respond to threats like this one very quickly but only if they see it coming in time. I think they are likely to repeat the 1995 mistake and that means they probably won’t be either quick enough or effective enough to dodge this bullet.”
Full article – Think Before You Click™ (especially if you value properly-placed commas) – here.
MacDailyNews Take: By the way, it bears repeating that Apple has incorporated Multi-Touch™ into Mac in the correct way, on spacious trackpads and the Magic Mouse, not on a vertical screen where fingerprints smudge and users’ arms would quickly tire in what everyone — everyone outside of the PC box assemblers and Microsoft, that is — calls “Gorilla Arm.” Only Microsoft, in typical half-assed fashion, would take exactly the device designed for viewing and occlude it intentionally when there are far better, far more logical solutions. To us longtime Apple watchers, Cupertino seems to be saying quite clearly, “Multi-Touch™ on the screen only when trackpads/mice are not available/part of the device.“
The Cult of Microsoft has some serious denial issues.
This guy must be where Zunetang gets his/her stuff….
“… and the fact Microsoft has a war chest this time.”
So I suppose now, when Gates goes shopping for shoes in the next ad series, Microsoft can afford not just Seinfeld but George, Elaine and Cramer as well. Oh yeah, that’ll sell a lot of Windows.
mw: children, as in “or all the children in Kylie’s kindergarten class”
Ah, I see Microsoft paid ole’ Mr. Enderle a little extra today. Yes, the fear is palpable. But it isn’t coming from Apple.
I have a feeling this little gem:
“Their big news this week was a couple of PCs, a new keyboard and a multi-touch mouse. This last will likely go down in history as one of the lamest devices yet as they should know, given the iPhone, that touch is connected to the screen and not anything else. They likely would have done better putting fir on the damn thing and building it to fart the star spangled banner at least that would have been patriotic.”
Will go down in history as a companion to John C. Dvorak’s flawless wisdom that:
“The nature of the personal computer is simply not fully understood by companies like Apple (or anyone else for that matter). Apple makes the arrogant assumption of thinking that it knows what you want and need. It, unfortunately, leaves the “why” out of the equation — as in “why would I want this?” The Macintosh uses an experimental pointing device called a ‘mouse’. There is no evidence that people want to use these things. I dont want one of these new fangled devices.”
Touchscreen PC’s are such a GIMMICK, and who other than MS customers to think they’re “innovative.” MS is such a pathetic company… they target the type of consumer who either a) just doesn’t care, or b) goes out and buys the computer with the prettiest stickers on it.
Using a mouse is a far superior way to navigate the computer on your desk. Think of how often your mouse is moving, scrolling, or clicking while you’re using your computer. ALL THE FREAKIN TIME. Now imagine holding your arm up to the screen every single time you want to do any of that… incredibly stupid idea. Why does it make sense on the iPhone? Because the iPhone constantly sits in your hand, right where your fingers are, the entire time you’re using it! Makes sense huh?
What Apple did with the Magic Mouse just makes sense… as is usual with Apple products.
Except that “vulnerable Apple” is breaking records quarter after quarter. In a recession.
If anything, Apple is invulnerable.
I’m changing my stance. Enderle is Zune Tang. After reading retarded comments and carefully comparing them with his retarded video appearances and articles, there is no doubt in my mind.
Touch screens are good for restaurants or businesses that need quick touch access, but for most users, frack… look at all the finger prints and smudge marks on that screen. HANDS OFF THE SCREEN!!!!
He sounds like a 12-year-old with an agenda and an anti-Apple bias. What is his problem? At least Walt sounded like an adult… a very old adult. And Pogue has an irrational fear of being known only as an Apple fanboy (doesn’t want to lose his Times cred).
Who would’ve believed it- but Dvorak actually calls it Windows with stale vodka!
That dumbass is so full of shit it ain’t even funny…
@Regular Reader…
Actually, Zune Tang is witty and tongue-in-cheek, poking fun at corporate-speak spewing Windows shilling drones… just like Enderle.
Enderle on the other hand is an idiot, who is clearly a shill whose “opinions”are paid for, and probably written, by Microsoft.
Can ANYthing be proclaimed a resounding success after a mere 24 hours on the open market? I don’t care who is producing and selling it. Call us in 3 months and tell us ALL about it!
Thank You MDN for pointing out BS that I never have to click on!
Of course I (like many others) already knew Enderle was a Microsoft shill and that real BS has more value as fertilizer than what comes out of his mind.
Enderle sounds just like Balmer in those quotes. I wonder if Redmond simply mails the talking points to Rob each week with his pay check.
Calling Enderle “independent” offends all independent’s everywhere…
I don’t see what’s wrong with this video? It’s a fantastic video!!
First, the screen doesn’t work. He tries a few times to get it right. Very Windows. Very Microsoft. Things sorta work, and maybe sorta don’t. You never know. Every time you issue a click or a command or something, you wonder “Hmmm, will Windows actually do what I just told it to.” This is very important because you can see it on TV that it doesn’t work well. Same with that Japanese TV show. Haha.
Secondly, he mentions Apple. Which is stupid. I am a professional tech business guy. I can tell you, don’t mention your competitors. Especially don’t mention that you are doing what your competitors are doing, because it means you are JUST TRYING TO CATCH UP. Pretty stupid.
So, all in all, EXCELLENT video. Keep them coming. I love it. The Japanese live TV fiasco is wonderful especially with the culture of typical Japanese polite embarrassment commentary. Haha. And Enderle’s video is fantastic. Shows Windows still sucks because it’s not responsive, and that Microsoft is playing “See?! We can still copy Apple!”
“splits Apple’s resources and focus”
The only thing Apple is focused on is making great products.
Apple should have announced the next version of OSX, despite it may well be far-off. Just to steal the thunder.
Why does anyone take anything that Rob “Never Right” Enderle says? (By the way, I believe his “group” isn’t just him–it supposedly consists of him and his wife.) He’s wrong so often he should get a job on Fox News (or MSNBC–your pick).
Like I’ve always said, there’s a very good reason Steve Jobs is the leader of one of the most successful corporations in the world and Rob Enderle is blog reporter…it’s all about what you know.
Safe to say, Rob doesn’t know squat.
/
He is an idiot, and missed the boat. Just like Mossberg and Pogue.
The key points of Snow Leopard are Grand Central and and OpenCL. Of course it will take some time for developers to make use of them, but when they do, it will open up an even greater performance gap between OS X and Windoze.
The pundits seem oblivious to the fact that SL is not about eye candy. Enderle I expected this from, but Mossberg and Pogue I would have thought would understand. Obviously not.
Clueless…
I punch people in the face that “Touch” my mac’s screen.
Is there a way to not have this gasbag here? Who gives a fart what this moron blabbers.
“I think the saying goes that those that don’t learn from history are destined to repeat it,” Rob Enderle
This is an exceedingly strange quote coming as it does from someone who has a history of getting every prognostcation wrong.
I think I detect medicinal marijuana use by Mr. Enderle…