Apple has registered several new…
Tag: Mac Genius
Apple snaps up several ‘.guru’ domain names on launch day
The first of hundreds of new generic top-level domains…
Apple pulls ‘Genius’ ad series from its website, YouTube channel
After pulling the ads from television, Apple has now removed…
Does Apple have a young-people problem?
Apple may be trying to connect with aging fans…
Apple ‘Mac Genius’ ads, panned by some techies, may have special target
When Apple released its ‘Genius’ ads during the Olympics late last month, some Mac fans…
Apple’s ‘Mac Genius’ ads disappear from Olympic TV broadcasts – as planned
A rep for TBWA/Media/Arts Lab, Apple’s ad agency, says the ads…
Apple’s new Mac Genius ads preach to new customers, not the choir
Apple isn’t making these ads to get an approving nod from…
Ken Segall: Apple’s new Mac ads are causing a widespread gagging response
Sure, Apple has had a low point or two in its advertising past, but…
Apple debuts three new Mac ads: ‘Basically,’ ‘Labor Day,’ and ‘Mayday’ (with video)
Apple has finally returned to marketing the computer for the rest of us to the rest of us…