Tag: AppsFlyer

Apple’s ad business borrows a page from Facebook

Wednesday, February 27, 2019 12:01 pmWednesday, February 27, 20194 Comments

Apple’s advertising business is growing up, and the company is borrowing a page from Facebook…

Apps installed on millions of Android phones tracked user behavior to execute a multimillion-dollar ad fraud scheme

Thursday, October 25, 2018 9:27 amThursday, October 25, 2018No Comments

In total, the apps identified by BuzzFeed News have been installed on Android phones more than 115 million times…