In a move that sent shockwaves through the tech world, Apple on June 25, 2026, implemented significant price increases across its…
Tag: Apple pricing
Outgoing Apple CEO Tim Cook’s final act: Jacking up prices by 20%
As Tim Cook finally prepares to step down as Apple’s CEO (with John Ternus set to take over in September 2026), his tenure is closing with…
Apple customers won’t blink at RAMageddon price increases – but Dell, Lenovo, and Samsung’s will
In the midst of the 2026 memory crisis dubbed #RAMageddon, DRAM and NAND prices have surged 80-95% quarter-over-quarter in…
Apple raises MacBook and iPad prices as AI-driven memory costs surge
In a notable shift, Apple announced price increases on its MacBook and iPad lines on June 25, 2026, citing unprecedented rises in memory…
Apple’s FY27 growth gets a pricing lift, while staggered iPhones mostly add noise – Gene Munster
In a new analysis, longtime Apple analyst Gene Munster breaks down two key updates: Tim Cook’s confirmation of unavoidable…
Higher Apple prices are sending Micron stock to a record high
Micron shares hit fresh record highs after outgoing Apple CEO Tim Cook signaled higher iPhone prices, underscoring robust demand for…
Apple to raise prices due to memory chip crunch, says outgoing CEO Tim Cook
Apple’s outgoing CEO Tim Cook confirmed that price hikes across Apple’s product lineup are now “unavoidable” due to skyrocketing costs…
Gene Munster: Apple keeps increasing value to consumers at largely consistent prices
Apple’s event was another iteration of providing products with increasing value to consumers at largely consistent prices, Gene Munster …
Apple surprises with aggressive device and services pricing
Apple Inc.’s biggest surprise at its keynote address on Tuesday was not a new feature, device, or service, but an aggressive pricing strategy…
Apple lowers price of select SSD upgrades for Mac mini, MacBook Air, and MacBook Pro
In addition to upgrading the iMac and iMac Pro…
Apple COO Jeff Williams ‘very aware of’ concerns about Apple product pricing
A graduate of both N.C. State and Duke universities, Williams got his start in the tech world working for IBM…
Investors’ rights law firm investigates Apple’s earnings cut for ‘potential securities fraud’
Apple and/or its executives may have issued materially misleading business information to the investing public…
If Tim Cook’s all-hands meeting doesn’t fix Apple’s pricing, it’s pointless
As yesterday’s surprise announcement of a significant holiday revenue shortfall made clear…
Apple ups UK app store prices by a quarter over weak sterling
Apple will raise prices for apps sold through its UK app store by a quarter in the latest sign…
Apple’s Greg Joswiak: We won’t make cheap iPhones or cheap Macs
Our goal is to make the best products with the best experience…
With new Mac Pro, the ‘Apple Tax’ is a tax refund
Almost every time someone discusses Apple’s pricing…
What if Apple cut iPhone and iPad prices by $100?
Does such a plan make sense? Here are the numbers to consider…