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Tag: App Store ads

Apple to roll out more ads in App Store search results starting March 2026

Friday, January 23, 2026 1:09 pm1 Comment

Apple has informed developers that it will expand advertising in the App Store by adding multiple sponsored placements throughout search…

JP Morgan: Apple could raise annual advertising revenue to $11 billion by 2025

Friday, November 15, 2019 9:32 amFriday, November 15, 2019No Comments

Apple could increase its income from advertising by more than five fold to $11 billion annually within the next six years…

WSJ claims Apple favors its own apps in App Store search; Apple denies unequivocally

Tuesday, July 23, 2019 4:43 pm6 Comments

The Wall Street Journal alleges that Apple is favoring its apps unfairly in iOS App Store searches…

Apple’s ad business borrows a page from Facebook

Wednesday, February 27, 2019 12:01 pmWednesday, February 27, 20194 Comments

Apple’s advertising business is growing up, and the company is borrowing a page from Facebook…

Analyst: Apple’s App Store ads could be a $2 billion business by 2020

Monday, October 22, 2018 5:25 pm7 Comments

Apple’s Search Ads appear at the top of App Store pages, marked by a blue tint and ‘Ad’ marker…

Ad tech execs and app marketers don’t think Apple can sell ads without data collection

Friday, June 22, 2018 8:58 amFriday, June 22, 201814 Comments

As Apple reportedly weighs another ad network bid, some industry figures are skeptical of the company’s chances…

Apple looks to expand advertising business with new ad network for apps

Saturday, June 2, 2018 12:19 pm13 Comments

Apple Inc. is looking to expand its digital-advertising business, people familiar with the matter said…

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