This is why Apple TV+ is making so many non-English series

“Berlin ER” premieres Wednesday, February 26th on Apple TV+.
German-language series “Berlin ER” premieres Wednesday, February 26th on Apple TV+.

Netflix recently unveiled its latest biannual report, detailing the most popular shows and movies from the latter half of 2024. One notable standout could shed light on why Apple TV+ has been heavily focusing on global, non-English content recently.

Ryan Christoffel for 9to5Mac:

One key highlight from the latest Netflix viewership report helps explain a recent Apple TV+ trend.

Per Netflix: “Nearly a third of all viewing on Netflix came from non-English shows and films”

That’s a pretty huge chunk of a really big Netflix viewership pie.

Additionally, three of Netflix’s 10 most viewed shows during the period were also non-English—headlined by Squid Game season 2.

Apple TV+, meanwhile, is a much smaller player at the moment, but it’s recently been ramping up non-English projects too.

Just since September, Apple TV+ has debuted:
• Berlin ER, a German hospital drama
• Love You to Death, a Spanish romantic comedy
• You Would Do It Too, a Spanish crime thriller
• Where’s Wanda?, a German dark comedy
• Midnight Family, a Spanish medical drama
• La Maison, a French fashion drama


MacDailyNews Take: of course, there’s also one Apple TV+ series which we’ve long recommended, the bilingual Spanish and English comedy Acapulco which debuted back on October 8, 2021 and landed another renewal last August. The award-winning series returns for fourth season later this year.


We are currently about 1/4th of the way to being sustainable with Substack subscriptions.

Please tell your Apple-loving friends about MacDailyNews on Substack and, if you’re currently a free subscriber, please consider $5/mo. or $50/year to keep MacDailyNews going. Just hit the subscribe button. Thank you!

Read on Substack



Please help support MacDailyNews — and enjoy subscriber-only articles, comments, chat, and more — by subscribing to our Substack: macdailynews.substack.com. Thank you!

Support MacDailyNews at no extra cost to you by using this link to shop at Amazon.

1 Comment

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.