62% of American iPhone users looking to upgrade to iPhone 16 in September – survey

iPhone 16 colors and vertically arranged camera bump revealed in new image (image via @SonnyDickson on X)
Expected iPhone 16 colors and vertically arranged camera bump revealed in an image of iPhone dummy units in late July (image via @SonnyDickson on X)

According to a new survey conducted by SellCell, the majority of American iPhone owners will look to upgrade to the iPhone 16 when it launches in September, with 61.9% of those surveyed stating they will invest in the new device.

SellCell:

Competitive pricing is the most common deciding factor in whether people will buy the new iPhone 16, with 30.9% of the 2000 surveyed stating that the cost could be the most encouraging factor if they did decide to upgrade.

The second rumored feature the 2000 iPhone users want to see with the 16-series is the thermal control to avoid overheating, with 26.8% of those surveyed stating that this will positively affect their purchase intent.

Although not the main purchase driver, 54.9% of those surveyed said that they would like a bigger iPhone with the 16, as the new handsets are rumored to be larger than their predecessor. More men (62.1%) than women (47.8%) would like to see a size increase with the next-gen iPhone 16, with a high number of women feeling an even bigger iPhone would be harder to handle and hold.

An overwhelming majority of people (82.1%) would gladly wait a month or so post-release for the iPhone 16 series’ rumored AI features.

For those who won’t be investing in the iPhone 16, most people (34.2%) cite the expense as the reason, closely followed by people who won’t invest as they are keeping their existing phone (34.1%).


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iPhone supercycle

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1 Comment

  1. We’ll see how many actually pull the trigger, but given the rumored upgrades I think this will be the biggest upgrade cycle in years. I’m still on the fence since a 16 Pro Max with 512GB or more, AppleCare and tax is going to push past $1750+ while my 12 Pro Max ($350 Apple trade in value 🙄) is chugging along just fine.

    I’m less interested in Apple Intelligence than in the larger screen, way better camera, dedicated shutter and action buttons. This time I’d go with the all-black iPhone with no case, a nod to the black MacBook I never had. A downside is the removal of the physical sim tray (since iPhone 14) which is useful to me as a frequent traveler between the US and EU. I’m not confident in having two virtual sims, one of them being on a pay-as-you-go plan.

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