Apple does not charge more to account for its carbon reduction efforts on its products, its vice president of Environment, Policy and Social Initiatives said on Wednesday at the Reuters NEXT conference in New York.
Reuters:
“We don’t factor in a premium to take care of the work that we’re doing,” Apple Vice President Lisa Jackson said in an interview with Reuters Editor-in-Chief Alessandra Galloni.
Apple, with a roughly $2.8 trillion market capitalization, which makes it the world’s most valuable publicly traded company, wants to show a way forward that can apply to other businesses, Jackson said. Apple CEO Tim Cook has set the tone, according to Jackson.
“I want to do it in a way that other businesses can say this isn’t because they’re Apple,” said Jackson, referring to Cook’s direction. “It’s because they understand how to make clean energy and (recyclable) materials work in the manufacturing chains and drive emissions down.”
In her remarks on Wednesday, Jackson nodded at the challenges of figuring out and reporting supply-chain details. “Even making the windmills to generate renewable energy has a carbon footprint, and so you have to account for that,” she said.
MacDailyNews Note: Find out more about Apple’s environmental efforts here.
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That statement alone is a dumb as saying businesses pay taxes. So dumb.
UPDATAE: Consumers pay ALL corporate taxes and costs of every kind, all of them. If taxes in a corporation go up and they can’t find a way around it, your prices for said products are going up. Especially publically traded companies! They did not “absorb” costs in profits. Anyone who believes this crap is just stupid is a stupid does dumb…. or brainwashed by our public school system. Take your pick.
Any costly process that Apple instigates for carbon footprint, or anything else they do and they can’t mitigate it in other ways if they’re overall costs and expenses, go up, the consumer will pay for that. It’s that simple.
in other news, evil oil companies taxes were raised – yah, we got those evil corporations! And now they are raising their prices. Congratulations you just taxed yourself more. Brilliant…
Businesses are a mere pass-through of increased regulation costs and taxes (although regulations are nothing more than targeted rules, and taxes against business,).
And we the consumer, well it doesn’t matter, we’ll just pass those increased costs and passed through taxes to…. To…. Gee, I need a raise!…
May I repeat myself to get it through peoples really thick, slow skulls… Businesses never pay taxes. Consumers pay all taxes, always.
Businesses, in fact, should never pay taxes. Ever. Costs would go down massively with competition. People would be hired all over the place, and consumers could save a ton of money. The only people getting starved would be the never ending growing government monsters, and bureaucracies. They would hate this. that’s why it would be wonderful.
Apple with their pricing is most certainly included their useless virtue signaling environmentalism in the cost of the product
Wrong. ALL costs are passed to consumer. ALL taxes are passed to consumer. What is she talking about? And to whom does she think she’s fooling.
Only an ignorant, uneducated idiot as this Obama era fool could come up with such a stupid thing to say. Only Apple was more stupid to hire this leftist hack.