On October 6, 1997, in response to the question of what he’d do if he was in charge of Apple, Dell founder and CEO Michael Dell stood before a crowd of several thousand IT executives and answered flippantly, “What would I do? I’d shut it down and give the money back to the shareholders.”
A little more than a month later, on November 10, 1997, new Apple Interim CEO (iCEO) Steve Jobs responded, speaking in front of an image of Michael Dell’s bullseye-covered face, “We’re coming after you, buddy.”
Karma being karma, on January 13, 2006, after a little more than eight years of hard work, Apple passed Dell in market value, $72.13 billion vs. $71.97 billion at market close, respectively.
The beatings continued and show no signs of stopping:
• 2X: On July 27, 2007, Apple’s value doubled that of Dell’s, $127.81 billion vs. $63.65 billion, respectively.
• 3X: On December 6, 2007, Apple’s market value passed 3 times that of Dell’s, $165.66 billion vs. $54.42 billion, respectively.
• 4X: On May 01, 2008, Apple’s market value quadrupled that of Dell’s, $158.66 billion vs. $38.97 billion, respectively.
• 5X: On February 12, 2009, Apple rose $2.60 to hit a market value of $88.37 billion or 5 times that of Dell’s $17.52 billion.
• 6X: On October 20, 2009, Apple rose $11.21 to $201.07 to hit a market value of $180.12 billion or more than 6 times that of Dell’s $29.97 billion.
• 7X: On January 26, 2010, Apple gained $7.57 to $210.64 to hit a market value of $189.72 billion or more than 7 times that of Dell’s$27.03 billion.
• 8X: On May 21, 2010, Apple gained $1.95 to $239.74 to hit a market value of $218.12 billion or more than 8 times that of Dell’s $25.84 billion.
• 9X: On June 1, 2010, Apple gained $6.89 to $263.77 to hit a market value of $240.01 billion or more than 9 times that of Dell’s $26.29 billion.
• 10X: On September 9, 2010, Apple gained $1.60 to $265.37 to hit a market value of $242.43 billion or more than 10 times that of Dell’s $24.21 billion.
• 11X: On September 23, 2010, Apple rose $3.79, or 1.32%, to $291.54 to hit a market value of $266.34 billion or more than 11 times that of Dell’s $23.81 billion.
• 12X: On January 27, 2011, Apple rose $0.26, or 0.08%, to $344.11 to hit a market value of $317.02 billion or more than 12 times that of Dell’s $26.02 billion.
• 13X: On August 26, 2011, Apple rose $9.86, or 2.64%, to $383.58 to hit a market value of $355.61 billion or more than 13 times that of Dell’s $27.29 billion.
• 14X: On September 20, 2011, Apple rose $1.82, or 0.44%, to $413.45 to hit a market value of $383.31 billion or more than 14 times that of Dell’s $27.15 billion.
• 15X: On February 15, 2012, Apple rose $14.03, or 2.75%, to $523.49 to hit a market value of $486.78 billion or more than 15 times that of Dell’s $32.37 billion.
• 16X: On february 29, 2012, Apple rose $8.43, or 1.575%, to $543.84 to hit a market value of $505.75 billion or more than 16 times that of Dell’s $31.35 billion.
• 17X: On March 12, 2012, Apple rose $3.27, or 0.60%, to $548.44 to hit a market value of $512.33 billion or more than 17 times that of Dell’s $29.94 billion.
• 18X: On March 19, 2012, Apple rose $9.94, or 1.70%, to $595.51 to hit a market value of $553.29 billion or more than 18 times that of Dell’s $30.61 billion.
• 19X: On March 26, 2012, Apple rose $10.93, or 1.83%, to $606.98 to hit a market value of $565.93 billion or more than 19 times that of Dell’s $29.43 billion.
• 20X: On April 3, 2012, Apple rose $10.49, or 1.70%, to $629.12 to hit a market value of $585.93 billion or more than 20 times that of Dell’s $29.21 billion.
• 21X, 22X: On, May 23, 2012, Apple’s market value stood at $520.40 billion or more than 22 times that of Dell’s $22.90 billion.
• 23X: Also on May 23, 2012, Apple’s market value stood at $520.45 billion or more than 23 times that of Dell’s $22.15 billion after Dell shed over 16% following another poor earnings report coupled with weak guidance.
• 24X: And again on May 23, 2012, Apple’s market value was $524.00 billion or more than 24 times that of Dell’s $21.83 billion after Dell shed over 18% following another poor earnings report coupled with weak guidance.
• 25X: On June 4, 2012, Apple’s market value hit $527.65 billion or more than 25 times that of Dell’s $20.99 billion.
• 26X: On June 19, 2012, Apple’s market value hit $550.43 billion or more than 26 times that of Dell’s $21.15 billion.
• 27X: On July 23, 2012, Apple’s market value hit $564.62 billion or more than 27 times that of Dell’s $20.64 billion.
• 28X: On August 2, 2012, Apple’s market value hit $569.75 billion or more than 28 times that of Dell’s $20.06 billion.
• 29X and 30X: On August 22, 2012, Apple’s market value hit $610.02 billion or more than 30 times that of Dell’s $20.29 billion.
• 31X: On August 23, 2012, Apple’s market value hit $621.15 billion or more than 31 times that of Dell’s current $19.66 billion.
• 32X: On August 27, 2012, Apple’s market value hit $635.57 billion or more than 32 times that of Dell’s current $19.61 billion.
• 33X: On August 28, 2012, Apple’s market value stood at $632.71 billion or more than 33 times that of Dell’s current $19.07 billion.
• 34X: On September 4, 2012, Apple’s market value stood at $627.28 billion or more than 34 times that of Dell’s current $18.44 billion.
• 35X: On September 14, 2012, Apple shares rose to $694.81 for a market value of $651.01 billion or more than 35 times that of Dell’s current $18.60 billion.
• 36X: On September 19, 2012, Apple shares rose to $702.98 for a market value of $659.81 billion or more than 35 times that of Dell’s current $18.16 billion.
• 37X and 38X: On October 3, 2012, Apple shares rose to $671.45 for a market value of $629.42 billion or more than 38 times that of Dell’s current $16.36 billion.
• 39X-42X: On October 30, 2013, soundly beaten, Dell took his ball and went home, taking the company private, ending Dell’s 25-year run as a publicly-traded company. On December 28, 2018, Dell took the company public again. In the interim, on August 2, 2018, Apple became the first $1 trillion publicly-traded company.
• 43X: On August 6, 2020, Apple shares rose to hit a market value of $1.948 trillion or more than 43 times that of Dell’s current $45.153 billion.
• 44X: On August 18, 2020, Apple shares rose to hit a market value of $1.978 trillion or more than 44.5 times that of Dell’s current $44.39 billion.
• 45X, 46X, and 47X: On August 21, 2020, Apple shares rose to hit a market value of $2.127 trillion or more than 47 times that of Dell’s current $44.79 billion.
• 48X – 62X: On December 7, 2021, Apple shares rose to hit a market value of $2.808 trillion or more than 62 times that of Dell’s current $45.208 billion.
• 63X – 64X: Today, December 8, 2021, Apple shares rose to hit a market value of $2.872 trillion or more than 64 times that of Dell’s current $44.611 billion.
Apple in their last 90-day quarter ended September 25, 2021 posted a September quarter revenue record of $83.4 billion or $38.789 billion more than the entirety of Dell’s worth. Generated in a mere 90 days.
Apple currently has more than four times the total market value of Dell Technologies Inc. in cash on hand ($191 billion).
Hey, Mikey? Miiikkkkeeeyyy? Got any snappy retorts today?