Mark Gurman reports for Bloomberg News that Apple’s next-gen “iPhone 13” lineup will get at least three major new camera and video-recording features, including bokeh in video (Portrait mode, dubbed “Cinematic Video”) which the company hopes will be key enticements to upgrade from earlier models.
Mark Gurman for Bloomberg News:
The new handsets will include a video version of the phone’s Portrait mode feature, the ability to record video in a higher-quality format called ProRes, and a new filters-like system that improves the look and colors of photos, according to people familiar with the matter. The camera features are seen as some of the biggest selling points for the iPhone 12’s successor, which is expected to go on sale in the next several weeks.
The new phones will include a faster A15 chip and a smaller notch, also known as the display cutout, in addition to new screen technology that could enable a faster refresh rate for smoother scrolling.
Apple first added Portrait mode to the iPhone 7 Plus in 2016, and it quickly become a fan favorite. The feature can put a person in sharp focus while blurring the background in what is known as a bokeh effect. For the new iPhones, Apple plans to add this same technique to video with a feature internally dubbed Cinematic Video. Like with still photos, the iPhone’s depth sensor will create the effect and allow users to change the amount of blur after recording.
MacDailyNews Take: Even more than “Cinematic Video,” we we bet will be a crowd favorite, we’re looking forward to Apple ProMotion (and maybe even Apple Pencil) arriving on iPhone 13 Pro and iPhone 13 Pro Max models!
ProMotion delivers refresh rates of up to 120Hz for fluid scrolling, greater responsiveness and smoother motion content. With ProMotion, Apple Pencil offers extremely low latency for fluid and natural drawing. ProMotion also improves display quality and reduces power consumption by automatically adjusting the display refresh rate to match the movement of the content.