Apple to pay ‘Shot on iPhone Challenge’ winners

“Apple caused a bit of a stir in the artistic community this week when it announced a ‘Shot on iPhone Challenge’ that select works from ten iPhone photographers to plaster on marketing materials like billboards, all presumably without pay,” Mikey Campbell reports for AppleInsider. “The company has since updated terms of the contest to note winning artists will indeed be compensated for their work.”

“The original ‘Shot on iPhone Challenge’ announcement, posted to Apple’s dedicated news website was updated on Thursday to reflect the change,” Campbell reports. “Appended to the fine print anchoring the story, Apple says winners will receive licensing fees when their photos are used for marketing purposes. ‘Apple believes strongly that artists should be compensated for their work. Photographers who shoot the final 10 winning photos will receive a licensing fee for use of such photos on billboards and other Apple marketing channels.'”

Read more in the full article here.

MacDailyNews Take: Welcome, pro photogs worldwide! Good luck, amateurs. You’re gonna need it!

Apple invites users to share their best photos shot on iPhone – January 22, 2019


  1. I’m pleased Apple is doing the right thing. I actually made public comments on other forums and blog posts about how I felt Apple was taking advantage of photographers and actually had some dweebs confront me suggesting that giving your work away for free was a good idea. Glad to see Apple who I spend tens of thousands of dollars with has done the right thing.

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