Analyst: iPhone 7 likely to smash existing sales records

“Many analysts seem to be unimpressed by iPhone 7 rumors and are already predicting yet another lull in iPhone sales in 2017,” Yoni Heisler reports for BGR. “But not everyone is taking such a pessimistic view.”

“According to BMO Capital Markets analyst Tim Long, the iPhone 7 will likely usher in a massive refresh cycle and help boost sales tremendously,” Heisler reports. “Long points out that the installed base of iPhone users is huge and that a solid 25% of existing iPhone users are in the market for an upgrade.”

Heisler reports, “In fact, Long notes that the percentage of iPhone users with devices that are at least two years old is greater today than it was in the months preceding the release of both the iPhone 6 and the iPhone 6s.”

Read more in the full article here.

MacDailyNews Take: Of course it will. Each year, the iPhone installed base is larger than the year before.


  1. So it’s not loom and doom anymore?. Don’t know what to believe, analysts don’t know for sure themselves. One day Apple’s loom and doom, the next day, Apple has a bright future. Why don’t all analysts just change jobs, find something better or they are good at to do, or at least they know what they are talking about.

    1. I’m sorry, but what is “loom and doom”? I’m familiar with “gloom and doom,” but I’ not sure what you’re trying to weave together verbally here.

      1. Probably confused by the “looming” types on here who live in the shadows of vile & depraved agenda stupidity, like One Note Broken Record Doofus Joe from Trollvile, MO (among his many long-winded evil pseudonyms here, or by any other name).

  2. Well, I know 100% for sure what our family will be doing.

    It is obvious we will stop using the old iPhones that are multiple versions & many years old and jump on the new iPhones and likely new iPads with the Apple Pencil.

  3. @XYZ

    Analysts change their outlook based on market signals, which are a mixed bag of sometimes conflicting indicators. Rumours and disinformation can distort those signals. Another, often emotional, influence is the herd effect, a nervousness within the community of traders. A consensus of opinion can fracture based on shifting factors, not to mention hidden agendas (like stock price manipulation) coming into play.

    All this is in contrast to the other main source of doom & gloom, TROLLS. For them, the glass is always half-empty, regardless of any signals. When Apple is down they revel in waste, thrive on failure, relish defeat and enjoy suffering. When Apple is up success is diminished, achievements denigrated; no good deed goes unpunished.

    Analysts are inconsistent because they are rational and human, reacting to a changing landscape of competition. Trolls are consistent because they are visceral and human, having found joy and empowerment in pulling wings off flies.

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