“For all the people that turned negative on Apple because of flagging iPhone sales in China, let me tell you — Apple’s China market position isn’t as bad as it looks,” Sejuti Banerjea writes for Zacks.
“Yes, revenues in Greater China were down 26% this past quarter, somewhat impacted by currency. But the iPhone maker remains one of the top smartphone sellers in the country,” Banerjea writes. ” In a market that grew just 2.5% in 2015, Apple managed to pick up 4.6 points of share. Market leader Xiaomi gained just 2.6 points and number two Huawei 4.8 points. The fourth and fifth largest vendors Oppo and Vivo gained 2 points and 1.5 points, respectively. This, in a market where Apple’s iPhone is priced more than 3X higher than the next priciest phone (from Oppo).”
“According to a Chinese survey report released earlier this year, Apple was voted by far the top brand for gifting by ultra-rich Chinese men, ahead of LV, Gucci and Cartier. Women preferred Channel [sic] and LV with Apple coming in a close third,” Banerjea writes. “So while we are ruing Apple’s declining sales, we should remember that Apple continues to grow mind share, which is most important for long-term success.”
Read more in the full article here.
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[Thanks to MacDailyNews Reader “David E.” for the heads up.]