“In a note to clients Monday, Morgan Stanley’s Katy Huberty reports that electronic parts suppliers in Asia have seen the future and it’s not 3D virtual reality headgear — at least not for now,” Philip Elmer-DeWitt reports for Fortune.

As component suppliers look for the next growth engine, they’re shifting focus to autos, engaging both existing brands and potential new entrants. Suppliers see many opportunities to leverage smartphone expertise such as in cameras, sensors, batteries, and displays. Given the changing supply chain as the industry transitions to electric from transmission powered vehicles and eventually to autonomous, we see the opportunity for technology vendors, including Google and Apple, to dominate. Component suppliers see new wearables categories like head mounted displays, as further away than the auto opportunity. — Morgan Stanley analyst Katy Huberty

Full article here.

MacDailyNews Take: It’s ironic that Google’s self-driving car (see it get pulled over in the full article) currently looks so much like this:

Apple Car as per Richard Scarry

Apple Car as per Richard Scarry