Beleaguered Samsung tries to peddle Galaxy phones to people queuing outside Apple Store for iPhone 6s/Plus launch

“Outside the Apple Store on Regent Street, Apple fans queuing up to get their hands on the new iPhone 6S shivered in the cold September morning light, clutching bright blue blankets reminiscent of the blue T-shirts Apple staff often wear at Apple launches,” David Gilbert reports for The International Business Times.

“The blankets, bottles and pillows had been handed out by a dozen or so people wearing blue jackets with the #NextIsNew slogan. When asked where they were from, one representative told IBT they came from a marketing company called Iris and were filming a video about the queue,” Gilbert reports. “When asked who had hired Iris to carry out the work, the representative said he didn’t know. A quick search reveals that Iris is a global marketing company which counts Samsung as a client, having worked with the South Korean brand during London Fashion Week.”

Gilbert reports, “Samsung has also previously used the #NextIsNew hashtag when it launched the Galaxy Note 5 and Galaxy S6 edge+.”

Read more in the full article here.

MacDailyNews Take: Yeah, that’ll work. (smirk)

As always, Samsung, eat shit and die, then perpetually roast in hell:

Thermonuclear
Thermonuclear.

SEE ALSO:
Judge orders Samsung to pay Apple $548 million for patent infringement – September 22, 2015
Serial copier Samsung slapped with permanent injunction for infringing Apple patents – September 17, 2015
Apple’s iPhones are killing Samsung – September 15, 2015
Apple iPhone sees highest switching rate from Android ever recorded – August 10, 2015
Nomura ups Apple to ‘Buy’ on strong iPhone growth, increasing Android switchers – July 31, 2015
Significant Android to iPhone switching weakens market for Samsung Galaxy S6 – March 24, 2015
Analyst: Android switchers fueling iPhone growth; Android users even more interested in Apple Watch than iOS users – March 23, 2015

21 Comments

  1. “Samsung, eat shit and die, then perpetually roast in hell.”

    Which is what Tim Cook should’ve told those thieving dog-eaters years ago just before he pulled his processor fabrication and display orders.

    Grow a pair, Tim!

  2. Samsung will use the footage they captured in their next commercial for a Galaxy device launch. A crowd of people sitting camped on the sidewalk with #NextIsNew blankets on their shoulders will make it look like they’re camped out for whatever Galaxy device Samsung is launching with the #NextIsNew slogan. Watch for it. There’s no other reason Samsung would pay a global marketing company to stage this scene and film it.

  3. Desperate times call for desperate measures. Samsung is clearly on the defensive. In 2012, Wall Street bet heavily on Samsung to take over the smartphone industry but lost decisively. Apple is in a great position to put Samsung away for good in the smartphone business but probably won’t do it.

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