“On Monday, we broke the news that a mysterious event was being planned for Bill Graham Civic Auditorium, with the venue booked through mid-September, security personnel on constant duty, and heavy equipment being loaded into and stationed around the building,” Andrew Dudley reports for Hoodline.
“Today a trusted source confirmed to us that yes, the activity at Bill Graham is indeed preparing for an Apple event,” Dudley reports. “Our source, who wished to remain anonymous due to the extreme privacy surrounding the event, has shown us documentation from event logistics indicating that Apple is renting the building through September 12th.”
“Furthermore, planned street closures in the area reveal that Grove Street in front of the auditorium will be shut down to traffic from 6pm on Tuesday Sept. 8th to 11:59pm on Thursday Sept. 10th, while Fulton between Hyde and Larkin will be shut down on Wednesday Sept. 9th between 4am and 11:59pm,” Dudley reports. “All of this points to Wednesday, September 9th as the likely date of the main event, which jibes with the predictions of Apple-focused tech media.”
Read more in the full article here.
MacDailyNews Take: Apple’s attempts at secrecy as the world’s most valuable and most-watched company are endearingly cute. Futile, but cute.
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Mystery company books San Francisco’s massive Bill Graham Civic Auditorium through September 13th – August 24, 2015