“A couple weeks ago my wife, son and I went to Disneyland (we’d relocated to Los Angeles in the previous few weeks). When we arrived in the parking lot at 8 AM, my phone’s battery was at 96%. When we left the park 13 hours later, the battery was at 74%,” Rick Kelly writes for Medium. “This to say I barely touched my phone, despite receiving numerous text messages from family members, several emails from colleagues working over the weekend and a handful of phone calls.”
“Apple Watch has changed my interaction with my smartphone,” Kelly writes. “At Disneyland, I’d receive a notification — a quick buzz on my wrist. I could quickly flick my wrist to check the source of the notification, rather than pulling my phone out of my pocket to take action on a notification I’d received. Below are two generic examples of interactions with Watch and with the iPhone that illuminate the differences between the two.”
Text from a family member
• Watch: Notification — Tap — tap — tap to send.
• Phone: Notification — pull phone out of pocket — unlock — open message — write response — tap to send — place phone back in pocket.
Email from colleague
• Watch: Notification — glance at my wrist — ignore for later.
• Phone: Notification — pull phone out of pocket — unlock — open email — scan email — ignore — place phone back in pocket.
“Throughout our day at Disneyland, I stayed present with my family. I didn’t set my son down to pull out my iPhone and read non-urgent emails from colleagues. At dinner, I kept the conversation going with my wife despite receiving several text messages from family members,” Kelly writes. “My experience ordering Apple Watch demonstrates the compounding effects a few moments can have.”
“Watch has changed the way I interact with my family when I’m away from work. I am more present than I have been in the past, largely because I can keep my iPhone shoved in my pocket or in another room to receive all types of notifications,” Kelly writes. “I am with my son for more small but meaningful moments — a laugh, a cry, a wrestling match. These small moments will compound over time to increase the value of our relationship. This is critical, because my son’s time as an adorable toddler is limited and I want him to know he is the center of my life; not my smartphone.”
Read more in the full article here.
MacDailyNews Take: Apple Watch saves time. And, we don’t mean that in a small way, we mean that in a big way. 😉 (Thanks, Steve.)
Small bits of time saved throughout each day equal big time savings each day. Time is our most precious commodity.
Lost time is never found again. — Benjamin Franklin
That’s why we wear Apple Watches, they give us the gift of time.
Back at the end of April, with just a week of having Apple Watches strapped to our wrists, we wrote:
Already, we feel naked without our Apple Watches on our wrists. Already we notice people staring at their iPhones (real and pretend) everywhere and understand that Apple is going to change the world again. It’s like driving a car while everyone else is being pulled in buggies by horses. We hardly look at our iPhones compared to our pre-Apple Watch days, plus we’re saving so much time!
Two months ago, on the occasion of our fourth week with Apple Watch we wrote:
Our iPhone usage is way, way down and, consequently, our iPhone battery life is way, way up (from about 40% left at the end of a typical day to over 65%). We put our Apple Watches to bed every night with about 30-35% battery remaining.
One additional thing to consider: We have iPhone 6 Plus units. 128GB. We are Day One iPhone users for every new model. We’re now using the iPhone (directly) so much less often that any Apple Watch-compatible iPhone might suffice. The next iPhone will need to offer something(s) might attractive to get those who’d normally jump to the latest and greatest iPhone, but now find a lot of their attention has shifted from iPhone to Apple Watch, to make the leap.
Of course, we’ll get the next flagship iPhone as usual, but it’s not a stretch to think that Apple Watch might impact serial iPhone upgraders. At this point with Apple Watch, a smaller model iPhone already looks much more attractive to us. So, we’re (again) seeing a raison d’être for SMALLER iPhones: You can just squirrel it away. Apple Watch use will very likely affect iPhone buying decisions for many going forward.
In a nutshell: Before Apple Watch, we used our iPhones all the time and wanted the largest display and longest battery life possible. After Apple Watch, we use our iPhones less and size/weight (easy to carry) have become much more important to us; a smaller iPhone battery wouldn’t hinder us now with Apple Watch.
Luckily for Apple, only some 20% of U.S. iPhone users have currently upgraded to iPhone 6/Plus (and there are millions of potential Android switchers coming off contracts every day), so there is a lot of headroom for iPhone 6s/Plus sales this fall and for a long time thereafter.
It’s rather amazing how dramatically the Apple Watch has affected our iPhone usage after just one month. Eventually, Apple Watch will likely change the dynamics of iPhone model sales.