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Google Play Music adds free ad-supported radio as Apple Music’s June 30th worldwide arrival looms

“Google Inc.’s music service will now include free Web-radio stations, seeking to lure users days before Apple Inc. debuts its streaming feature,” Brian Womack reports for Bloomberg.

“Google Play Music, a streaming and storage service, will roll out ad-supported radio, beginning in the U.S., said Zahavah Levine, vice president of partnerships, Google Play,” Womack reports. “The new feature will provide stations based on songs that users like — or from Google’s Songza, which curates songs based on factors such as moods, activities and favorite decades.”

“The Mountain View, California-based company is stepping up investments in music as it prepares for digital-song pioneer Apple to push its monthly song service to hundreds of millions of iTunes users on June 30,” Womack reports. “Already, Apple offers online radio – – and is rolling out a 24-hour station ‘dedicated entirely to music and music culture’ that will be broadcast to more than 100 countries.”

Read more in the full article here.

MacDailyNews Take: This warmed over iTunes Radio won’t move the needle for Google.

In less than a week, Apple’s iTunes Radio becomes Apple Music Radio (build your own stations or choose from a wide range of genres; members can skip as many tracks as they like) and adds the live 24-hour worldwide radio station featuring Zane Lowe, Ebro Darden, and Julie Adenuga.

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