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Apple CEO Tim Cook champions privacy, blasts ‘so-called free services’

“Apple CEO Tim Cook has made no secret of his disdain for online services that ask you to trade highly personal data for convenience — a trade that describes most big advertising-supported technology companies,” Casey Newton reports for The Verge. “But last night, in some of his strongest comments to date, Cook said the erosion of privacy represents a threat to the American way of life. Cook spoke at a dinner in Washington, DC, hosted by the Electronic Privacy Information Center, which honored him as a ‘champion of freedom’ for his leadership at Apple.”

“‘Our privacy is being attacked on multiple fronts,’ Cook said in a speech that he delivered remotely, according to EPIC. ‘I’m speaking to you from Silicon Valley, where some of the most prominent and successful companies have built their businesses by lulling their customers into complacency about their personal information. They’re gobbling up everything they can learn about you and trying to monetize it. We think that’s wrong. And it’s not the kind of company that Apple wants to be,'” Newton reports. “Cook’s comments appeared to be directed at companies including Google, Facebook, and Yahoo, which offer advertisers platform for targeting their users with increasing sophistication.”

“Cook also made what sounded like an oblique reference to the new Google Photos, questioning whether Google would ultimately use it for ad targeting. (It currently does not, and Google says it has no plans to),” Newton reports. “‘You might like these so-called free services, but we don’t think they’re worth having your email or your search history or now even your family photos data-mined and sold off for God knows what advertising purpose,’ Cook said. ‘And we think someday, customers will see this for what it is.'”

Read more in the full article here.

MacDailyNews Take: 1. Cook is right, and 2. He’s sounds like he’s already seeing a significant drop-off as customers switch from Apple’s iCloud Photo Library ($9.99-$19.99 per month for usable storage levels) to Google’s free Photos.

We believe that Google will eventually monetize their “free” image data gathering operation. For example:

• She looked good in 2005. Height estimate: 5′ 4″. Weight estimate: 110 lbs. In 2015, she’s up to an estimated 150 lbs. Serve up those Weight Watchers ads!

• The wedding photos were nice. June 7th, 2003. But, the photos of them together ended in 2014. He’s not consistently been with anyone significant since then. Serve up the dating ads!

• The post-chemo photos started in January 2008. They ended that same year. Now, they’re back and it’s looking worse than ever. Serve up the funeral parlor ads! (And start emailing the kids about how easy it is to transfer their mom’s Google Photos library to their devices – for FREE, of course.)

Ah, the price of “free.”

SEE ALSO:

Passing on Google Photos for iOS: Read the fine print before you sign up for Google’s new Photos service – June 1, 2015
Why Apple’s Photos beats Google Photos, despite price and shortcomings – May 30, 2015
Is Apple is losing the photo wars? – May 29, 2015
How Google aims to delve deeper into users’ lives – May 29, 2015
Apple CEO Cook: Unlike some other companies, Apple won’t invade your right to privacy – March 2, 2015
Survey: People trust U.S. NSA more than Google – October 29, 2014
Apple CEO Tim Cook ups privacy to new level, takes direct swipe at Google – September 18, 2014
Apple will no longer unlock most iPhones, iPads for government, police – even with search warrants – September 18, 2014
U.S. NSA watching, tracking phone users with Google Maps – January 28, 2014
U.S. NSA secretly infiltrated Yahoo, Google data centers worldwide, Snowden documents say – October 30, 2013
Google has already inserted some U.S. NSA code into Android – July 10, 2013
Court rules NSA doesn’t have to reveal its semi-secret relationship with Google – May 22, 2013
Edward Snowden’s privacy tips: ‘Get rid of Dropbox,” avoid Facebook and Google – October 13, 2014

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