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Heart health app seeing big usage on Apple Watch

“As a health and fitness measurement device, the Apple Watch is largely unproven,” Stephanie M. Lee reports for BuzzFeed. “Released to the public April 24, the wearable is far too new to make any definitive pronouncements about whether it can actually prompt people to adopt healthy behaviors. But preliminary data from one app, Hello Heart, offers an interesting first look at how health-conscious individuals are using the device relative to the iPhone.”

“Hello Heart’s iOS app lets users wirelessly sync or manually input blood-pressure readings from external monitors, as well as sync other kinds of health data from hospitals’ and clinics’ electronic medical records,” Lee reports. “For two weeks — from April 27 to May 11 — the company tracked the usage patterns of 3,000 of its users, split evenly between those with Apple Watches and iPhones, and those with iPhones alone.”

“People with both an iPhone and the Watch turned out to be surprisingly likely to log their blood pressure reading on one or both of the devices, Maayan Cohen, co-founder and CEO of Hello Heart, told BuzzFeed News,” Lee reports. “The number of users was 52% higher than those who only had an iPhone. Watch users also added 67% more overall medical data to the Hello Heart app than iPhone-only users.”

Read more in the full article here.

MacDailyNews Take: This makes sense because innovators and early adopters are more likely to understand their new devices’ full capabilities and to utilize them, or at least test them, than early majority, late majority and laggards.

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