“March has been a pretty big month for Apple,” Joanna Campione reports for Yahoo Finance. “The largest U.S. company by market value, joined the Dow Jones Industrial Average. A week later, a Cantor Fitzgerald analyst raised his price target on Apple to $180 per share. If Apple hits that target, it will become the first $1 trillion company in the world.”
“How did the company get here? The new book Becoming Steve Jobs takes a look at the man co-author Brent Schlender calls “the person who became the guy who led the company that became the most valuable corporation on the planet,” Campione reports. “Schlender says Apple is still the company it was when Steve Jobs was at the helm. ‘Really what Steve created and was interested in trying to build was a coherent experience with technology where the actual device almost fades away,’ says Schlender. He says that experience was meant to let users ‘naturally interact with these tools that can amplify your intellect or help you communicate or help you keep track of things much better or much easier than any other devices you could buy.'”
“Schlender says this experience is alive and well at Apple,” Campione reportss. “‘Now we are going to have the watch added into this,’ says Schlender.”
Much more in the full article here.
MacDailyNews Take: Consistency of quality in hardware and software design plus leadership is the key to Apple’s continued success.