“Apple’s relatively nimble retail footprint will play a crucial role in selling Apple Watch. Mark Gurman over at 9to5Mac reported yesterday that Apple is planning on setting up Apple Watch demo areas where 10 customers can receive personalized 15-minute demos,” Neil Cybart writes for Above Avalon.
“It is conceivable that Apple will be able to give 22,000 Apple Watch demos per hour, leading to nearly 180,000 demos a day and over one million demos a week,” Cybart writes. “Of course, school and work patterns during the week will likely result in Apple giving fewer demos than these totals, but the takeaway is Apple’s built-in capacity for giving such a large number of demos. During the entire preview period from April 10th to April 24th, including launch day, Apple may be able to give upwards of two million Apple Watch demos.”
Much more in the full article here.
MacDailyNews Take: These demos, where people can try on, touch, feel, and try out Apple Watches are going to sell millions of Watches. Apple’s outclassed would-be Watch rivals simply cannot match this experience. Apple has an insurmountable advantage. The Apple Watch wannabes are starting out in a hole and in a hole is where they will stay.
Related articles:
Apple Watch retail plan: 15 min. appointments, 10 try-on stations, special Edition Experts – March 18, 2015
Apple Retail Store sales pitch for Apple Watch focuses on ‘3 Key Features’ – March 3, 2015
Jony Ive and Angela Ahrendts working on Apple Retail Store redesign for Apple Watch – February 16, 2015
The Apple Watch could push techies out of Apple Retail Stores – How about ‘Apple Watch Stores?’ – February 3, 2015