“Apple won’t take the wraps off of its upcoming Beats-based music streaming service at its March 9 ‘Spring Forward’ event, according to music industry sources briefed on the launch timeline,” Mark Gurman reports for 9to5Mac. “Instead, Apple currently plans to introduce the service, at least in beta form, at its Worldwide Developers Conference (WWDC) in early June. The new iTunes music streaming service is based on technology acquired from Beats Music, including curated playlists, cloud-based libraries, and offerings customized to the musical tastes of individual users.”
“The service was initially planned for launch earlier in 2015, but was delayed by the departures of key employees, as well as difficulties integrating Beats human and technology resources into Apple” Gurman reports. “The new Apple-made service will also make way for Apple’s first entirely-in-house Android application, but sources say that delays to the Android app are also possible as some of Apple’s Android developers have also left the company.”
Much more – including next-gen Apple TV details – in the full article here.
MacDailyNews Take: These Beats are slower than expected.
[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]