Maybe this is the real reason Apple made the iPhone bigger
“Many of tech’s largest firms reported fourth-quarter earnings this week, including Apple, Microsoft, Google, Amazon, Yahoo, and Facebook. For the most part, results were as expected—nothing exceptionally high or embarrassingly low,” Dan Frommer writes for Quartz. “That is, except Apple, which beat analysts’ sales estimates by a wide margin, thanks to one product alone: the new iPhone.”
“A big part of the iPhone’s success can likely be attributed to one decision: To finally offer it in larger sizes, matching the phones that Android rivals, such as Samsung and Motorola, have made for years,” Frommer writes. “Paul Kedrosky, the financial commentator, theorized this week that Apple has created a ‘portability deficit’ —i.e., big phones are cumbersome. This, Kedrosky posits, will prove helpful as Apple starts selling its new iPhone accessory, the Apple Watch, this April.”
MacDailyNews Take: Close, but the iPhone 6 quite is portable. Even iPhone 6 Plus is portable enough. All phones are cumbersome to the same degree. They have to be pulled out, woken up, and poked at.
President George H.W. Bush looks at his watch during the 1992 presidential campaign debate at the University of Richmond, Va. on Oct. 15, 1992 (Photo: Associated Press)What Apple created was not a “portability deficit,” but a world of iPhone/iPhone knockoff addicts. Apple will change the world again with Apple Watch, replacing iPhone zombies and iPhones on and under dining tables and everywhere else (you know, the stuff the older set complain about: “People nowadays, always looking at their gizmos, nobody can even have a conversation”) with quick glances of the wrist – like in the days of yore. In presidential debates, even.
As we wrote yesterday: With iPhone, Apple changed the fabric of our everyday lives: All around the world today, you see people constantly pulling phones from pockets and staring at them. With Apple Watch, Apple will change behavior worldwide once again. A quick glance at your Watch and you’re off. No more smartphone zombies. Watch and see.
