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How Apple is absolutely poised to win Black Friday 2014

“Apple is poised to win Black Friday and perhaps the holiday shopping season as the world’s largest company pushes perhaps its strongest product lineup ever featuring the iPhone 6 and iPhone 6 Plus,” Chris Ciaccia writes for TheStreet.

“Cantor Fitzgerald analyst Brian White notes that Apple’s portfolio refresh, which began in September with the new iPhones, coupled with the lack of innovation from Samsung and Google, should help Apple “‘shine bright this holiday season,'” Ciaccia writes. “A strengthening economy and weaker gas prices have also bolstered consumer spending, White adds.”

Ciaccia writes, “Additionally, the company’s latest tablets, the iPad Air 2 and the iPad mini 3, unveiled in October, are likely to be the ‘go to’ tablets this year, White noted, helped in part by a gold colored iPad. ‘This is the first holiday season that consumers will be able to purchase a gold-colored iPad, and we expect this extra touch of ‘bling’ to prove popular across the malls of America,’ White penned in the note.”

Read more in the full article here.

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